Updated Feb 1, 2018 - Technology
Pokémon Go creator Niantic buys AR technology startup
- Ina Fried, author of Axios Login
The Escher Reality team, led by Ross Finman & Diana Hu, is joining Niantic (Photo: Niantic)
Niantic, the company behind Pokémon Go, is buying startup Escher Reality to boost its augmented reality plans. Terms were not disclosed.
Why it matters: Niantic recently improved the AR capabilities in Pokémon Go and is working on a Harry Potter-themed game due out later this year.