Why it's a great time to be a telecom company again
A busy season of regulation-slashing in Washington has big upside for a major industry: phone & cable companies.
For the past eight years, tech firms like Google, Facebook, Netflix and Amazon have been seen as having a leg up in Washington over the phone and cable companies that run the nation's broadband networks. But that's changing under the Trump administration. The country's biggest telecom providers — Comcast, Charter Communications, AT&T and Verizon — have already racked up some major policy victories.
Why it matters: The shift is indicative of the types of companies the Trump administration sees as being crucial to the economy, and it's no secret there's no love lost between Trump and Silicon Valley. It also reflects a de-regulatory approach that generally squares less with the popular online platforms than with the physical pipes that deliver them.
A few reasons why the telecom industry is well positioned these days:
- While tech companies mostly have employees on the coasts, telecom companies like AT&T, Verizon, Comcast and Charter Communications are important employers throughout the country.
- The telecom industry is typically aligned with Republican politics while tech companies are liberal-leaning — one factor that helped them cozy up to the Obama administration.
- Trump has an affinity for traditional jobs, like manufacturing. Although telcos don't run factories, they employ hundreds of thousands of workers to run fiber and cable lines and install wireless equipment — therefore supporting a segment of Americans who feel left behind by the high-tech industry.
What's happened so far:
- Net neutrality reversal: The most obvious win for telecom companies is the FCC's proposal to undo Obama-era net neutrality rules that subject broadband internet service providers to more regulation. The telecom industry has repeatedly sued the FCC over this topic during the past decade. Chairman Ajit Pai last week cleared the first hurdle in the process to dismantle the rules, a move the tech companies oppose.
- Privacy rules rollback: Congress killed the FCC's privacy rules that would have forced ISPs to get their customers' permission before sharing or selling their personal details to third parties like advertisers. That means ISPs can better compete against the likes of data-giants Google and Facebook in the growing online advertising market.
- Infrastructure: Telecom providers are hoping a hefty slice of Trump's infrastructure package will spur broadband network buildout — a very capital-intensive effort — to fill in coverage gaps around the country.
- Zero-Rating: Pai rescinded a report slamming some so-called "zero-rating" offerings, giving the providers the green light to offer their free data programs.
- Business lines: The FCC made reforms to the $45 billion special access market — which governs access to the large-capacity data lines going to big businesses and banks — that favor companies like AT&T, Verizon, Frontier and CenturyLink.
- Curtailing conditions: The agency eliminated a condition attached to the merger of Charter and Time Warner Cable, so Charter no longer has to "overbuild" its broadband network to certain areas where broadband service already exists.
- Mergers: Despite Trump's populist bent, Wall Street and telecom CEOs see the new administration as more open to industry consolidation, opening the door to potential combinations like Sprint andT-Mobile, or even the rumored marriage of Charter and Verizon. Meanwhile, there's growing pressure to reign in the power of data behemoths like Google, Facebook and Amazon.
At the White House: Under the Obama administration, the Office of Science and Technology Policy was led by Silicon Valley techies such as former Googler Megan Smith and former Twitter general counsel Alex Macgillivary. Today, that office remains largely unstaffed.
The other side: Generally speaking, the administration's early days haven't been terrible for the tech industry, despite the ugly fight over net neutrality. Trump and Pai have both met with Silicon Valley companies. And web companies stand to benefit if efforts to expand broadband to unserved areas are successful — more people hooked up to high-speed broadband means potential new users for their services.