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Youtube Rego Korosi via Flickr CC

YouTube has come to a multi-year agreement with the trade group that represents music creatives to ensure music creators, publishers and songwriters are fairly compensated for the use of their music on YouTube. The agreement leverages YouTube's data exchange and the American Society of Composers, Authors and Publishers (ASCAP)'s music database to better identify proprietary works on YouTube to be able to create more monetization opportunities and transparency for artists.

Why it matters: The partnership is one of a few steps YouTube has taken to ensure it maintains a good relationship with the publishers that it relies on for popular content distribution. Similar efforts are being made by other major content distributors, like Apple News, Facebook, etc., to ensure that publishers continue to find value in sharing their content on big platforms.

Publisher priorities: YouTube has taken action in the past to ensure it doesn't disrupt its relationships with the music industry. The tech giant settled with a different body, the National Music Publishers Association, in December over unpaid music royalties following backlash for allowing users to post artists' work without proper licensing and attribution and not removing that content quickly enough. YouTube announced in December that it paid out over $1 billion over the course of a year to the music industry from advertising alone.

Go deeper

Bryan Walsh, author of Future
32 mins ago - Politics & Policy

The global future is looking dark and stormy

Illustration: Rae Cook/Axios

A new 20-year-forecast for the world: increasingly fragmented and turbulent.

The big picture: A major report put out this week by the National Intelligence Council reflects a present rocked by the COVID-19 pandemic. How the next two decades will unfold depends largely on whether new technologies will ultimately unite us — or continue to divide us.

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Rep. Gaetz declares he's "not going anywhere" amid sex trafficking probe

Rep. Matt Gaetz. Photo: Eva Marie Uzcategui/Bloomberg via Getty Images

Rep. Matt Gaetz (R-Fla.) doubled down Friday night, saying he's not "going anywhere," and vowing, "I have not yet begun to fight," amid a federal investigation into sex trafficking allegations.

What he's saying: “I’m built for the battle, and I’m not going anywhere,” Gaetz, who denies the allegations, said during a Women for America First event at the Trump National Doral Miami resort.