Microsoft president Brad Smith at the White House. Photo: Mandel Ngan/AFP via Gerry Images

As the pandemic erases millions of jobs and transforms millions more, Microsoft is aiming to provide free digital skills training to 25 million people around the globe this year.

Why it matters: Around half the U.S. population is currently out of work, and the unemployment numbers are similarly high in other countries.

  • Learning tech skills — from sophisticated arts like coding to tasks as seemingly simple as using online collaboration and conferencing software — will help huge numbers of people get back to work.

The big picture: "We’ve seen two years of digitization take place in two months," Microsoft president Brad Smith tells Axios. "And we’re seeing just this vastly accelerated need for new skills."

  • The debate over who will pay to train workers — an effort that is projected to cost around $34 billion in the U.S. alone — has been going on since long before the pandemic started. Microsoft's approach shows one way in which firms can help shoulder the burden.
  • Smith says he has talked to congressional leaders and the Trump administration about offering tax credits to businesses that spend money to train (or retrain) their employees. "This is the kind of thing that the tax code can be used to encourage," he says.

As part of this initiative, LinkedIn — a subsidiary of Microsoft — scoured its troves of data on job postings and hiring trends to pick out what it believes will be the top 10 most in-demand jobs post-pandemic, LinkedIn CEO Ryan Roslansky says.

  • These roles include software developers, graphic designers, sales and customer service reps, IT administrators, and data analysts.

But, but, but... While many unemployed Americans are retail employees whose stores aren't going to make it through the pandemic lockdowns, their skills are also key for sales reps and customer service reps, two of the in-demand jobs identified by LinkedIn. "In retail, there's some real cause for optimism," says Smith.

Of note: Smith told the Financial Times that "there is no need to be bashful" about the fact that Microsoft's free training will involve teaching millions how to use its own products, like the Microsoft Teams video platform or Azure cloud computing services.

  • That could give the tech giant a leg up against competitors like Slack or Zoom.

Go deeper: The future of work is already here

Go deeper

Jun 29, 2020 - Technology

Scoop: Microsoft has been pausing spending on Facebook, Instagram

Microsoft CMO Chris Capossela. Photo: Microsoft

Microsoft suspended its advertising on Facebook and Instagram in the U.S. in May and recently expanded that to a global pause, according to an internal chat transcript seen by Axios.

Between the lines: Unlike the many advertisers who recently joined a Facebook boycott, Microsoft is concerned about where its ads are shown, not Facebook's policies. But the move still means yet another big advertiser is not spending on Facebook right now.

Updated 18 mins ago - Politics & Policy

Coronavirus dashboard

Illustration: Aïda Amer/Axios

  1. Global: Total confirmed cases as of 7 a.m. ET: 11,288,094 — Total deaths: 531,244 — Total recoveries — 6,075,489Map.
  2. U.S.: Total confirmed cases as of 7 a.m. ET: 2,839,917 — Total deaths: 129,676 — Total recoveries: 894,325 — Total tested: 34,858,427Map.
  3. States: Photos of America's pandemic July 4 ICU beds in Arizona hot spot near capacity.
  4. Public health: U.S. coronavirus infections hit record highs for 3 straight days.
  5. Politics: Trump extends PPP application deadlineKimberly Guilfoyle tests positive.
  6. World: Mexican leaders call for tighter border control as infections rise in U.S.
  7. Sports: 31 MLB players test positive as workouts resume.
  8. 1 📽 thing: Drive-in movie theaters are making a comeback.

Trump's failing culture wars

Data: Google; Chart: Naema Ahmed/Axios

President Trump built his political brand by stoking the nation's culture wars, but search data is showing us how much harder it's been for him to replicate that success while running against another white man in his 70s — and while there's a coronavirus pandemic.

The big picture: Google Trends data shows Trump's "Sleepy Joe" name-calling isn't generating nearly the buzz "Crooked Hillary" (or "Little Marco") did in 2016. Base voters who relished doubting President Obama's birth certificate aren't questioning Biden's.