Mar 5, 2020 - Technology

Twitter tests disappearing tweets in Brazil

Photo: Avishek Das/SOPA Images/LightRocket via Getty Images

In Brazil, Twitter is testing tweets that disappear after 24 hours, AP reports.

The state of play: The company says the ephemeral tweets — "fleets" — are designed to allay the concerns of new users who might be turned off by the public and permanent nature of normal tweets.

How it works: Fleets can't be retweeted and don't have "likes."

  • People can respond to them, but the replies show up as direct messages to the original tweeter, not as a public response.

The feature is reminiscent of Snapchat snaps.

  • Twitter said it may bring fleets to other countries depending on how the Brazil test goes.

Go deeper: How Jack Dorsey plans to change Twitter

Go deeper

Jack Dorsey to remain as Twitter CEO after deal with Elliott Management and Silver Lake

Twitter CEO Jack Dorsey. Photo: David Becker/Getty Images

Twitter announced Monday that it struck a deal with investment firms Silver Lake and Elliott Management that will allow CEO Jack Dorsey to remain in his position.

Between the lines, via Axios' Dan Primack: With the agreement, activist investor Elliott may get what it wants in terms of a higher short-term share price, but it does nothing to satisfy its original complaint about Twitter needing a full-time CEO.

The parallels between Jack Dorsey and Jack Welch

Photo illustration: Aïda Amer/Axios. Photos: Mike Coppola/Getty Staff, Phillip Faraone/Stringer

Twitter founder Jack Dorsey is, in some strange way, the modern-day version of Jack Welch.

The big picture: Dorsey, the embattled yet sensitive founder and CEO of Twitter and Square, has almost nothing in common with Welch, the corporation man who led General Electric as it became the largest company in America. Yet Dorsey exemplifies today's West Coast leaders just as Welch helped to define the celebrity CEO of the 1980s and '90s.

Snapchat says developers can integrate Stories into their own apps

Photo: Snapchat

Snapchat said Tuesday that developers can finally integrate its flagship Stories feature into their own apps by utilizing its developer tools, called the "Snap Kit."

Why it matters: It's an integral part of Snapchat's broader growth plans. The social media giant hopes that expanded access to its content and flagship features on other apps will increase its user base — and maybe its bottom line.