A view of the Staples Center before a Lakers-Cavaliers game this month. Photo: Josh Lefkowitz / Getty Images

A new digital streaming service and app called “Bleacher Report Live” (B/R Live for short) will be available to consumers beginning in April, acting as Turner's one-stop destination for live digital sports consumption and discovery. By implementing flexible pricing options this summer, it aims to reach highly-engaged millennial sports fans.

Why it matters: Consumers still watch sports and news live, which is why TV networks think they'll be able to get consumers to pay extra for digital streaming packages built around those topics. NBC and CBS have both launched live sports streaming services while Disney plans to launch one for ESPN this spring.

What you can watch: the UEFA Champions League and UEFA Europa League, NBA League Pass games, 65 NCAA Championships, the PGA Championship, National Lacrosse League, The Spring League, Red Bull Global Rallycross, World Arm Wrestling League, and more.

  • NBA League Pass, in particular, will allow fans to purchase and watch live NBA games in progress at a reduced price.

The context: The news comes as Turner's parent company, Time Warner, is in the midst of fighting the DOJ to win a merger deal with AT&T. One of the DOJ's concerns is that the merger may cause AT&T to withhold valuable content from other telecom companies.

Go deeper

12 mins ago - World

Scoop: Secret Israel-Sudan contacts paved the way for deal sealed by Trump

Trump on the phone with the leaders of Sudan and Israel. Photo: Alex Edelman/AFP via Getty

While the U.S. officially brokered the Israel-Sudan normalization deal, it was Israel that facilitated talks between the U.S. and Sudan on the broader deal that included Sudan’s removal from America’s state sponsors of terrorism list.

Why it matters: Israel’s secret contacts with Sudanese officials paved the way for a deal that was nearly a year in the making.

Updated 14 mins ago - Politics & Policy

Coronavirus dashboard

Illustration: Sarah Grillo/Axios

  1. Politics: Biden ahead in Wisconsin, Michigan as cases surge in the Midwest.
  2. Health: Surge "is real" and not just caused by more tests, Trump's testing czar saysMask mandates help control the rise in hospitalizations.
  3. Business: Surge is sinking consumer confidence Testing is a windfall.
  4. Media: Pandemic causes TV providers to lose the most subscribers ever.
  5. World: Putin mandates face masks.
37 mins ago - Health

Trump's testing czar: COVID surge "is real" and not just caused by more tests

Assistant Secretary of Health Adm. Brett Giroir, who leads the federal government's coronavirus testing response, pushed back on Wednesday against President Trump's continued claims that rising coronavirus cases are a product of increased testing.

The big picture: Every available piece of data shows that the pandemic is getting worse again across the country. Hospitalizations are on the rise — and some hospitals are warning that they could soon be overwhelmed — while 13 states set new highs last week for coronavirus infections recorded in a single day.

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