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The Dodo

The Dodo, a digital publisher focused on animal content, is launching a new kids vertical called Dodo Kid that will live across multiple channels, as well as a commerce line and book publishing.

Why it matters: Advertisers are looking for more vetted, kid-friendly content that can live on big video platforms. User-generated kids content has proven to be problematic in many cases, because the creators of the content are often unknown and the videos can sometimes be creepy, dangerous or not actually suitable for children.

The details: The new vertical will include three new video series that lives on YouTube and other social platforms, as well as the Dodo's website.

  • Paramount Pictures will serve as the launch partner for the vertical, and will work with The Dodo to build a custom video series to promote Paramount's upcoming summer film, "Dora and the Lost City of Gold,"
  • The custom video series, called "Adventure Pals," will be adapted for three audiences: kids, parents of young children and Spanish-speakers. The Dodo will also build custom "pre-roll" video ads to accompany the film launch.
  • The Dodo is building a dedicated team to manage the new vertical, including a creative director, producers, etc.

Go deeper

Jan. 6 panel subpoenas 2 far-right "America First" activists

The House panel investigating the Capitol riot, from left; Reps. Bennie Thompson, Liz Cheney, Adam Kinzinger and Jamie Raskin on Capitol Hill in December. Photo: Drew Angerer/Getty Images

The House select committee investigating the Capitol riot issued subpoenas Wednesday for far-right leaders Nick Fuentes and Patrick Casey, who allegedly encouraged followers to go to D.C. and challenge the 2020 election results.

Why it matters: The action underscores the panel's increasing focus on rallies held ahead of the Capitol attack and how extremists were drawn to former President Trump's baseless claims of widespread voter fraud, per the New York Times.

Democrats fail to change Senate rules to pass voting rights bill

Senate Majority Leader during a news conference in Washington, D.C., on Wednesday. Photo: Alex Wong/Getty Images

Democrats failed Wednesday night to change Senate filibuster rules to pass the voting rights bill, with Sens. Joe Manchin (D-W.Va.) and Kyrsten Sinema (D-Ariz.) voting with Republicans.

The big picture: The failed effort came after Senate Republicans blocked the voting rights measure from coming to a final vote earlier Wednesday.

Updated 6 hours ago - Politics & Policy

Supreme Court rejects Trump's attempt to shield documents from Jan. 6 committee

Photo: Melissa Sue Gerrits/Getty Images

The Supreme Court rejected on Wednesday night a bid by former President Trump to block the release of documents and records from his administration to the House committee investigating the Jan. 6 riot at the Capitol.

Why it matters: Trump asked the Supreme Court to step in and block the release of the documents last month after a panel on the U.S. Court of Appeals for the D.C. Circuit unanimously denied his attempt to prevent the committee from obtaining the materials.