Jan 7, 2020

The race to own the media experience in self-driving cars

Illustration: Aïda Amer/Axios

One of the big themes at CES this year has been the race to own the media experience when cars go driverless.

Why it matters: The complications around who will own the data, how connectivity will work and what "driverless" actually means haven't stopped companies from making big announcements this year.

Driving the news: Amazon announced a slew of deals to get its Fire TV software built into more televisions, soundbars and even the back seats of cars, Axios' Ina Fried reports. BMW and Fiat Chrysler Automotive will be among the first to offer such systems, Amazon said.

  • ViacomCBS, Accuweather, and others announced a partnership with Byton, an electric vehicle startup, to provide content and services for the massive 48-inch screen in its upcoming M-Byte plug-in SUV, Axios' Joann Muller reports.
  • Sony, the entertainment company, debuted an electric vehicle called "Vision S," which, like Byton, features a huge panoramic dashboard screen. The car was showcased to show off Sony's car tech, including entertainment tech.
  • Audi showed a concept car, the AI:ME, that bills itself as an "attentive companion," per Joann. The car familiarizes itself with its users and their habits and tailors its comfort and infotainment systems to suit their preferences.

Voice controls in cars were also on full display. Lamborghini said it's adding Amazon's Alexa voice assistant to its Huracán EVO this year. Amazon and Exxon announced a deal to allow voice-enabled gas purchases.

Go deeper: The product announcements to watch for at CES 2020

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Everyone's piling into the car of the future

Illustration: Eniola Odetunde/Axios

Some of the biggest surprises at CES came from big-name companies that seemed to stray from their traditional expertise: Sony debuted an electric car, Hyundai introduced a flying taxi and Toyota launched an entire city.

Why it matters: The mobility mash-up shows how multiple industries are converging around their desire to own the transportation experience for consumers — whether they are riding alone, or with strangers, with a robot behind the wheel or soaring over cities.

Go deeperArrowJan 10, 2020

What's happened so far at CES 2020

Illustration: Sarah Grillo/Axios

There will be a ton of tech news coming out of Las Vegas this week, and Axios has you covered with all the big news in one place.

The big picture: The biggest products of the year tend to be announced elsewhere, but in terms of sheer volume of consumer tech news, CES is still unmatched. For more on what to expect, check out this preview story. And check back all week for the latest from the Axios tech team.

Go deeperArrowUpdated Jan 8, 2020

Sony surprises CES with electric vehicle concept

Photo: Sony

Sony made waves at CES in Las Vegas on Monday by unveiling an electric vehicle prototype under what the tech giant calls its "Vision-S" initiative.

Why it matters: It adds a deep-pocketed player to the competitive electric vehicle design and tech field.

Go deeperArrowJan 7, 2020