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Qualcomm's Cristiano Amon leads the company's chipmaking unit. Photo illustration: Axios Visuals

Not for the first time, Qualcomm is trying to find a place inside the personal computer.

The last time was a flop, in large part because the operating system — Windows RT — didn't really run all the programs people expect from their computer. Flash forward a couple of years and Microsoft and Qualcomm are taking another swing, promising that in the new crop of always connected PCs, you will get cellular connectivity in a thin, light device with all-day battery life — and it will run all the Windows apps people care about.

Why it matters: Qualcomm is facing increasing pressure in its core mobile phone business as market leaders Samsung and Apple increasingly look to others. Getting even a small slice of the PC business could be a big deal.

Cristiano Amon, the executive who runs Qualcomm's chip business, spoke with Axios ahead of Tuesday's event.

Here are some of his key points:

  • Microsoft and Qualcomm learned their lesson from Windows RT. "There is no second class version of Windows – there's only one Windows. Every single app that people care about will work."
  • The always connected PCs should have all-day battery life or more and start at $600 to $800. "Those are prices with high-speed cellular modem, not Wi-Fi only. We think that's going to be competitive."
  • They're competing with tablets to be your third device (after main PC and phone). "If you have a tablet as a third device, I will argue this is a better experience than a tablet. It is a full, connected PC."
  • Qualcomm doesn't have to dominate the PC market for it to be a win. "We don't participate (today). Even if we get a smaller share, it is a great outcome for us."

More details: Qualcomm and Microsoft will be going into more detail on the new PCs at an event in Maui this week.

Go deeper

Emergency declaration issued in 17 states and D.C. over fuel pipeline cyberattack

Photo: Luke Sharrett/Bloomberg via Getty Images

The Biden administration said it's "working with" fuel pipeline operator Colonial Pipeline to try and restart operations after a ransomware attack took it offline.

Why it matters: Friday night's cyberattack is "the most significant, successful attack on energy infrastructure" known to have occurred in the U.S., notes energy researcher Amy Myers Jaffe, per Politico. A regional emergency

23 mins ago - World

Sullivan expresses "serious concerns" to Israeli counterpart about Jerusalem violence

Israeli soldiers throw tear gas canisters at Palestinian demonstrators during a protest near the Jewish settlement of Beit El near Ramallah, in the occupied West Bank, on Sunday. Photo: Abbas Momani/AFP via Getty Images

U.S. National Security Adviser Jake Sullivan expressed "serious concerns" Sunday to his Israeli counterpart about "violent confrontations" in Jerusalem and planned evictions of Palestinian families from their homes in the city's east, per a White House statement.

Driving the news: More than 250 Palestinians and several Israeli police officers have been wounded since Friday. Israeli police have used tear gas, stun grenades, water cannons and rubber bullets on protesters, who've thrown "rocks and water bottles" at officers, per NPR. The violence continued Sunday night, AP notes.

Ina Fried, author of Login
Updated 4 hours ago - Technology

Exclusive: GLAAD finds top social media sites "categorically unsafe"

The leading social media sites — Facebook, Twitter, Instagram, TikTok and YouTube — are all "categorically unsafe" for LGBTQ people, according to a new study from GLAAD, the results of which were revealed Sunday on "Axios on HBO."

The big picture: GLAAD had planned to give each of the sites a grade as part of its inaugural social media index, but opted not to give individual grades this year after determining all the leading sites would receive a failing grade.