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Catch up on coronavirus stories and special reports, curated by Mike Allen everyday

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Illustration: Eniola Odetunde/Axios

PubMatic, a programmatic advertising company, is looking to raise around $115 million when it files to go public this week, sources tell Axios.

Why it matters: Despite the ad market slump, the pandemic has been great for ad tech, because it's helped to accelerate the demand for new ad formats in mediums like streaming and gaming.

  • The ad tech sector has also been resilient during the pandemic, thanks in large part to the explosive growth of e-commerce and businesses moving online.

The big picture: Ad tech companies may see going public as a more viable way to raise money than pursuing venture capital deals, as many investors have cooled on the space, Abeed Janmohamed, director of M&A advisory joint venture Waypoint Partners and VOGL, told Business Insider's Lara O'Reilly.

Go deeper

Jan 28, 2021 - Technology

Big Tech at war over privacy

Illustration: Sarah Grillo/Axios

The world's biggest tech firms are at each other's throats over how to manage data privacy, an issue that will shape the internet economy for years to come.

Why it matters: Absent any U.S. government intervention, tech companies are introducing rules that favor their own ideals and business models, sometimes at their peers' expense.

2 hours ago - World

Taiwan leader confirms U.S. troops on island training forces

Taiwan's President Tsai Ing-wen in Taipei earlier this month. Photo: I-Hwa Cheng/Bloomberg via Getty Images

Taiwan's President Tsai Ing-wen told CNN Thursday that a small number of American troops are on the island for training purposes and she has "faith" the U.S. would defend the democracy against a Chinese military attack.

Why it matters: This is the first time a Taiwanese leader has publicly acknowledged the presence of U.S. troops on the self-governing island since the last U.S. garrison left in 1979, when Washington switched formal diplomatic recognition to Beijing.

Updated 5 hours ago - Health

NYC firefighters union urges members to defy mayor's vaccine mandate

New York City Mayor Bill de Blasio. Photo: Michael M. Santiago/Getty Images

The president of New York City's firefighters union told reporters Wednesday that he's advised unvaccinated members to ignore Mayor Bill de Blasio's COVID-19 vaccine mandate for city workers, per Reuters.

Why it matters: Under de Blasio's order that's due to take effect Friday, unvaccinated city employees would be placed on unpaid leave. But Uniformed Firefighters Association head Andrew Ansbro said he told members that "if they choose to remain unvaccinated, they must still report for duty," according to Reuters.

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