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NowThis, the millennial social video outlet that's part of Group Nine Media, has launched a polling site in partnership with progressive polling firm PredictWise.

Why it matters: It's part of NowThis' push to engage its progressive, millennial audience ahead of the midterms.

The details: The site will deliver new results of its “America’s Future Poll," which tracks millennials' views and attitudes around politics and policy. It will update every few days with new data leading up to Election Day.

Between the lines: Some of NowThis' most successful features have been linked to progressive politics. A video from NowThis featuring Texas democratic senatorial candidate Beto O'Rourke talking about kneeling during the national anthem went viral last month, raking in millions of views within days last August.

“We see a unique opportunity to examine our young audience and dig deeper into the core issues and events motivating them in the lead-up to the midterms.”
— Athan Stephanopoulos, president of NowThis

The big picture: The announcement comes as more brands, influencers and media companies are increasingly working to get young people to vote and become more civically engaged. MTV, Snapchat, Ben & Jerry's, the Kardashians and others have all launched voter initiatives aimed at younger audiences in the past few months.

  • Their efforts seem to be working. According to its first poll out today, 56% of Americans age 18–34 say they definitely plan to vote in the midterms.

Go deeper

5 hours ago - World

Biden seeks to reboot U.S. sanctions policy

Sanctions increased under Obama and dramatically under Trump. Photo: Tom Williams/CQ Roll Call

The Biden administration is rethinking the U.S. approach to sanctions after four years of Donald Trump imposing and escalating them.

The big picture: Sanctions are among the most powerful tools the U.S. has to influence its adversaries’ behavior without using force. But they frequently fail to bring down regimes or moderate their behavior, and they can increase the suffering of civilians and resentment of the U.S.

5 hours ago - World

Merkel's farewell spoiled by Poland crisis at EU summit

One last awkward EU "family photo." Photo: John Thys/AFP via Getty Images

Angela Merkel took up her vaunted mantle as Europe's crisis manager for what could be the last time tonight, as she urged the EU to find compromise in its showdown with Poland.

Why it matters: The European Commission has threatened to withhold over $40 billion in pandemic recovery funds after Poland's constitutional tribunal — stacked with loyalists from the ruling right-wing populist party — rejected the principle that EU law has primacy over national law.

Republicans who put it all on the line

Rep. Nancy Mace speaks with reporters after voting to hold Steve Bannon in contempt of Congress. Photo: Anna Moneymaker/Getty Images

A small contingent of House Republicans risked their political futures on Thursday, they say, in the name of constitutional responsibility.

Why it matters: The nine Republicans who voted to hold former Trump aide Steve Bannon in contempt of Congress are now in peril of becoming political pariahs. They've opened themselves up to potential primary challengers and public attacks from their party's kingmaker — former President Trump.

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