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Niche media outlets are having their moment, with cross-vertical topics experiencing new room for growth.

Where it stands: The Athletic, a digital sports news subscription service, has reached more than 500,000 subscribers and expects nearly 1 million globally by year's end, thanks to heavy investments being made in the U.K.

  • Travel: The Skift is in the middle of its second major acquisition right now, CEO Rafat Ali tells Axios. The first was Airline Weekly last year. It's also looking closely at two other acquisitions.
  • Luxury: Glossy, a luxury and fashion brand from Digiday, has seen a revenue increase of more than 300% since last year.
  • Black millennials: Blavity, which now includes five sites covering news, technology, travel, entertainment and women’s wellness, secured a Series A round last year and is now running two conferences.
  • Food and experiential: The Infatuation's newsletter subscriber base will nearly double by year's end, executives tell Axios. The company plans to launch a new restaurant discovery platform with the Zagat brand next year.

The big picture: Consumers will pay for good quality content they can't easily get somewhere else, says Charles Hudson, a managing partner at Precursor Ventures and an investor in both The Juggernaut and The Athletic.

  • "In an age where everything has become disintermediated, the importance of direct relationships with users is becoming a lot more apparent. That is the thing you can’t do at scale," says Ali.

Our thought bubble: Many of these outlets are venture-backed, and could face the same fate that some other venture-backed media companies have experienced over the past few years. But most of these outlets are so narrowly focused they haven't raised enormous sums of money.

Meanwhile: Vice Media is in talks to buy Refinery29, WSJ's Ben Mullin reports.

Go deeper: The topics that work best on the different platforms

Go deeper

Updated 2 hours ago - World

Up to 17 U.S. missionaries kidnapped in Haiti

Haitian soldiers guard the public prosecutor's office in Port-au-Prince this month. Photo: Richard Pierrin/AFP via Getty Images

Children were among up to 17 American Christian missionaries and their relatives kidnapped by a gang in Haiti on Saturday, the New York Times first reported.

The latest: Haitian police inspector Frantz Champagne identified the 400 Mawozo gang as the group responsible, in a statement to AP.

Hollywood union reaches deal with studios to avert strike

Photo: AaronP/Bauer-Griffin/GC Images

A Hollywood workers' union reached a tentative deal with studios, networks and streamers that will guarantee better working conditions, meal breaks and increased wages for low-paid workers, the International Alliance of Theatrical Stage Employees (IATSE) announced Saturday night.

Why it matters: The deal, which still needs to be ratified by IATSE members, will avert a nationwide strike by film and television workers that was set to start Monday. It would have been the first strike in the union's 128-year history.

Bill Clinton released from hospital following treatment for non-COVID infection

Photo: Tasos Katopodis/Getty Images/Bloomberg via Getty Images

Former President Bill Clinton was discharged from the University of California, Irvine Medical Center on Sunday, nearly a week after he was admitted for a non-COVID-related infection, according to his spokesperson Angel Ureña.

What they're saying: "His fever and white blood cell count are normalized and he will return home to New York to finish his course of antibiotics," wrote Dr. Alpesh Amin, who has been overseeing the team of doctors treating Clinton. "On behalf of everyone at UC Irvine Medical Center, we were honored to have treated him and will continue to monitor his progress."

Worth noting: Clinton had a urinary tract infection that spread to his bloodstream, per CNN.

  • The California-based medical team had been administering IV antibiotics and fluids, and was in constant communication with Clinton's New York team, including his cardiologist, according to the former president's physicians.
  • President Biden spoke by phone with Clinton on Friday to see how he was doing, and the catch-up included a discussion of recent politics.