Sign up for our daily briefing

Make your busy days simpler with Axios AM/PM. Catch up on what's new and why it matters in just 5 minutes.

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Stay on top of the latest market trends

Subscribe to Axios Markets for the latest market trends and economic insights. Sign up for free.

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Sports news worthy of your time

Binge on the stats and stories that drive the sports world with Axios Sports. Sign up for free.

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Tech news worthy of your time

Get our smart take on technology from the Valley and D.C. with Axios Login. Sign up for free.

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Get the inside stories

Get an insider's guide to the new White House with Axios Sneak Peek. Sign up for free.

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Catch up on coronavirus stories and special reports, curated by Mike Allen everyday

Catch up on coronavirus stories and special reports, curated by Mike Allen everyday

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Want a daily digest of the top Denver news?

Get a daily digest of the most important stories affecting your hometown with Axios Denver

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Want a daily digest of the top Des Moines news?

Get a daily digest of the most important stories affecting your hometown with Axios Des Moines

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Want a daily digest of the top Twin Cities news?

Get a daily digest of the most important stories affecting your hometown with Axios Twin Cities

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Want a daily digest of the top Tampa Bay news?

Get a daily digest of the most important stories affecting your hometown with Axios Tampa Bay

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Want a daily digest of the top Charlotte news?

Get a daily digest of the most important stories affecting your hometown with Axios Charlotte

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Illustration: Sarah Grillo/Axios

While Google's AI ethics outreach efforts are mired in controversy, Microsoft has managed to engender significantly less animosity through a more systematic approach.

Driving the news: Google appointed a controversial outside advisory board, drew an onslaught of protest and disbanded the group a week later, succeeding only in antagonizing people of many different perspectives.

Microsoft's approach: The company began by soliciting a wide range of input, laid out its principles in a book, and is now incorporating those principles into its product development process.

  • CEO Satya Nadella penned an op-ed back in 2016 talking about shared responsibilities around AI.
  • A few months later, at the company's Build developer conference, he laid out the potential for an Orwellian future if AI isn't handled right.
  • That summer, Microsoft created Aether, an internal committee to advise and evaluate on AI ethics issues. The group, which includes more than 100 Microsoft employees, is led at the executive level by president Brad Smith and AI and research head Harry Shum.
  • Microsoft has stood fast against internal and external critics and defended its work with the U.S. government, including the military, while still pledging to evaluate each project to make sure it meets the company's ethical standards.
  • With some of the thorniest issues, such as facial recognition, the company has also called on legislators to create rules of the road.
  • Most recently, Microsoft has moved to make sure ethical considerations are incorporated into product release cycles in the same way that the company added security and privacy reviews in the past.

Google's approach: The company has taken what appears to be a more case-by-case approach despite the fact it, too, has published AI guidelines.

  • For example, the company agreed to take part in Project Maven — a facial recognition project for the U.S. military — only to agree to drop the contract amid an employee outcry.
  • Similarly, the company appointed an outside advisory committee only to disband it a week later, following protests, in particular over the inclusion of the president of the Heritage Foundation, someone known for views perceived as anti-transgender, anti-gay and anti-immigrant.
  • The process of coming up with the committee itself was flawed, some insiders say, with many of the company's own experts not consulted in the group's formation.
  • Meanwhile, Google actually has an internal committee to advise on AI issues, but it has kept a far lower profile than Microsoft's Aether. (Bloomberg ran a story reminding people that it exists.)

The bottom line: It's not clear that Google's positions are any more controversial than Microsoft's, but Google's haphazard execution has hampered its AI ethics effort. By stating its principles and sticking to them, even when taking some unpopular stances, Microsoft has displayed more political savvy.

Go deeper

Mike Allen, author of AM
6 hours ago - Politics & Policy

Biden adviser Cedric Richmond sees first-term progress on reparations

Illustration: "Axios on HBO"

White House senior adviser Cedric Richmond told "Axios on HBO" that it's "doable" for President Biden to make first-term progress on breaking down barriers for people of color, while Congress studies reparations for slavery.

Why it matters: Biden said on the campaign trail that he supports creation of a commission to study and develop proposals for reparations — direct payments for African-Americans.

Cyber CEO: Next war will hit regular Americans online

Any future real-world conflict between the United States and an adversary like China or Russia will have direct impacts on regular Americans because of the risk of cyber attack, Kevin Mandia, CEO of cybersecurity company FireEye, tells "Axios on HBO."

What they're saying: "The next conflict where the gloves come off in cyber, the American citizen will be dragged into it, whether they want to be or not. Period."

Cedric Richmond: We won't wait on GOP for "insufficient" stimulus

Top Biden adviser Cedric Richmond told "Axios on HBO" the White House believes it has bipartisan support for a stimulus bill outside the Beltway.

  • "If our choice is to wait and go bipartisan with an insufficient package, we are not going to do that."

The big picture: The bill will likely undergo an overhaul in the Senate after House Democrats narrowly passed a stimulus bill this weekend, reports Axios' Kadia Goba.