Apr 8, 2025 - News
Beyoncé fans drive D.C. tourism surge
Add Axios as your preferred source to
see more of our stories on Google.
Searches for Airbnbs in D.C. during the "Cowboy Carter" tour have jumped since tickets went on sale in February.
Why it matters: Beyoncé fans won't just fill Airbnbs — they'll pour money into local restaurants, shops and attractions.
- A 2024 survey found U.S. Airbnb guests spent an average of $205 per day locally, with about 40% of their spending staying in the neighborhood of their listing.
Zoom in: Beyoncé will perform July 4 and 7 at Northwest Stadium in D.C. — and Airbnb searches across those days are up 150% compared to searches during that time the previous year.
The intrigue: We've seen this before when Taylor Swift's "The Eras Tour" boosted local economies.
- During the first leg of Taylor Swift's "The Eras Tour" in 2023, Airbnb hosts collectively earned over $62 million during her concert weekends.