Denver may finally get a taste of public drinking zones
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Denver's first "common consumption area" — where people can carry a cocktail from one business to another — is on the horizon.
Why it matters: For years, city leaders hoped these sip-and-stroll zones would boost local business, particularly during the post-pandemic recovery.
Yes, but: Despite being legal since 2019, they've yet to take off.
The latest: A common consumption area near Mission Ballroom in RiNo is poised to become the city's first, the Denver Business Journal reports.
- The North Wynkoop Promotional Association, the group behind the push, plans to submit its application next month.
Meanwhile, Mayor Mike Johnston recently announced plans to pursue a similar setup on two parts of 16th Street, around Glenarm Place and the Denver Pavilions.
- But there are some key differences, Eric Escudero, spokesperson for the Department of Excise and Licenses, tells Axios Denver.
- Unlike the formal license program, these city-created areas would let shoppers buy a sealed or to-go drink from nearby businesses and consume it only within a clearly marked zone.
- Crossing or walking down 16th Street with an open cocktail wouldn't be allowed.
The fine print: The city held a public hearing on the rules for Johnston's plans last week and is now reviewing feedback before finalizing them.
- Participating businesses will need to apply for a state carryout liquor permit, and signage and safety plans will be required before launch, Escudero says.
The intrigue: Despite Denver launching a pilot program to license common consumption areas years ago, the city hasn't received a single application, per Escudero.
What they're saying: It's "tough to say" why, according to Escudero, but part of the reason is the pandemic hit just after the program's launch.
- Restaurants have since struggled — and haven't had the bandwidth to form partnerships with other businesses, "which is the critical aspect of this license type," he explains.
- Other obstacles include the city's permitting process, which requires operators meet strict restrictions and requirements before applications are approved.
The big picture: City leaders say letting people take drinks into places like bookstores and boutiques could mean more foot traffic and more spending.
What's next: Denver's pilot program expires in June 2026. Any new licenses issued before then would be valid for one year, Escudero says.
- Excise and Licenses is preparing a recommendation "in the coming months" for the Denver City Council to extend the program — with the goal of making it stronger and getting more businesses on board.