Rock & Roll Hall of Fame's new sign is ready for selfies

The intrigue: The new sign lacks the large red "O" of the previous one that produced seemingly a million selfies.

• Still, visitors should be able to squeeze themselves into multiple "O's" in the new sign or stretch out on an "L" or "C."

The big picture: The signage arrives as the museum nears completion of its $135 million expansion.

• That includes a new entry way named the "Haslam Atrium" after Browns owners Dee and Jimmy Halsam donated $10 million to the museum.