Data: Instacart; Note: Calculated by comparing the order share from Nov. 22-28, 2024, of most popular pies within each state, then selecting pies with shares that deviate most from the average; Map: Sara Wise/Axios
New Instacart data shared with Axios shows the most uniquely popular Thanksgiving pies by state, based on last year's orders.
What they found: Apparently, some Ohioans prefer cherry pie to traditional favorites like pumpkin, sweet potato or even peanut butter.
How it works: Instacart's findings are based on orders placed via the platform on Nov. 22-28, 2024.
The map doesn't show the most popular pies overall in each state.
Instead, it shows the pies that are most popular in each state compared to the national average, based on order share — uniquely popular, in other words.
💠Our thought bubble: Cherry pie? Really?
There's nothing wrong with cherry. It just doesn't scream Thanksgiving.