See inside the new Sprouts grocery store in NoDa
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Sprouts Farmers Market, the grocer known for its fresh produce and internet viral products, opens at 36th and Tryon streets in NoDa this Friday.
Why it matters: Sprouts fills a gap in a booming neighborhood that's seen a surge of development, including hundreds of new apartments, but has long lacked a central grocery store.
- The closest other options in NoDa are Food Lion and Giant Penny, both on The Plaza.
The intrigue: You won't see conventional brands like Tostitos or Pepsi in a Sprouts — but you will find buzzy products like Khloe Kardashian's protein popcorn, Emma Chamberlain's coffee and Jennifer Garner's organic baby food, plus an array of vitamins, supplements and non-alcoholic drinks.
- Sprouts takes some credit for putting now-mainstream, health-forward products on the map, like Chobani and NutPods.
- The grocer also sells its own private label with about 2,800 items that meet strict ingredient standards, such as containing no preservatives or artificial colors.
By the numbers: Sprouts considers itself a good value for the most innovative products, many of which are organic, plant-based and gluten-free. It's bringing its recently launched rewards program to the NoDa store for members to earn points on purchases.
- Axios toured the store ahead of opening day. A dozen cage-free eggs were priced at $3.99, a pack of turkey slices was $12.99 a pound, and three cans of garbanzo beans were $5.
- Sprouts is also known for its $5 daily sandwich deal and $5 sushi on Wednesdays.
- It also serves in-house, prepared meals, like a penne pesto pasta with chicken for $12.99 a pound.
Zoom out: Americans are feeling the pinch of inflation acutely in the supermarket checkout line. Grocery prices are up 3% over the last year as climate change and other factors weigh on the predictability of food prices, Axios' Josephine Walker reported.
If you go: The Arizona-based chain doesn't provide free single-use plastic bags. Customers should bring reusable bags or expect to purchase one at the store for 10 cents.
- Shoppers will find free parking among 58 spaces on the ground floor of the parking deck.
Fun fact: Sprouts will donate groceries that are no longer fit for sale but are still edible to the Second Harvest Food Bank of Metrolina.
Between the lines: The NoDa store anchors One NoDa Park, a new mixed-use development by Avery Hall. The building has 383 apartments and is also home to a new Bank of America branch and Meridian Nail Salon (opening soon).
- It's just over 21,000 square feet, which is roughly one-third the size of a typical new Harris Teeter or Publix and smaller than a typical Sprouts.
Flashback: Sprouts entered the Charlotte market in 2018 with a store in Ballantyne, then expanded to Steele Creek in 2023.
Stop by: 110 E. 36th St. Ste. 5, across from Amélie's and down the street from the 36th Street light rail stop.
- Open daily 7am until 10pm.
- Opening weekend, the grocer will celebrate with giveaways and samples. The first 200 in-store shoppers on Friday and Saturday will receive a free reusable bag filled with goodies.
🛒 Now let's go shopping.
Refrigerated drinks
- Sprouts spring water bottle: 79 cents
- Celsius energy drink can: $2.99
- Liquid Death can: $2.49
Meat
- Sprouts 85% ground turkey (1 pound): $5.99
- Jones 10-count pork sausage links: $3.99
Bakery
- Six-pack vegan chocolate chip cookies: $6.99 (A "cult favorite")
- Four-pack blueberry muffins: $5.99
"The heart of the store" — Produce
- Honeycrisp apples: $2.98 per pound
- Yellow peaches: $2.99 per pound
- Roma tomatoes: $1.79 per pound
Dairy
- Two-count Vital Farms butter sticks: $4.99
- A gallon of Organic Valley whole milk: $9.49
- Chobani nonfat plain Greek yogurt (32 oz): $7.49
- Sprouts half and half (32 fl oz): $4.99
- Coconut Cult strawberry probiotic coconut yogurt (8 fl oz): $9.99
Pantry
- Box of Annie's mac and cheese: $3.99
- Box of Sprouts Frosted Flakes: $5.49
- Box of Banza chickpea spaghetti: $4.29
- Sprouts chili and lime rolled tortilla chips (9 oz): $4.29
Frozen
- Sprouts frozen cheese pizza: $9.99
- Sprouts frozen blueberries (32 oz): $11.99
- Alexia frozen sweet potato fries (20 oz): $8.99
Alcohol (and alcohol-free) products
- Four-pack Recess mocktail cans (12 fl oz): $12.99
- Barefoot Pinot Grigio (750 ml): $7.99
- Cameron Diaz's Avaline rose (750ml): $19.99
- Six-pack of Sycamore Mountain Candy IPA (12 fl oz): $13.99
- Six-pack Corona light beer bottles (12 fl oz): $9.99
"What's trending" wall
- True Sea Moss Sea Moss Gel: $34.99
- Pumpkin pie Perfect Bar: $3.49
- Sweet Loren's pumpkin spice cookie dough: $8.49
Vitamins
- Several times a year, Sprouts runs big sales on vitamins to get 20% off or buy-one-get-one-free.
- Customers can also save 10% when they spend $100 or more.
Personal care
- Sprouts' "Reel Roots" body lotion (32 fl oz): $12.99
- Sprouts' "Reel Roots" body wash (32 fl oz): $8.99
Bulk department
- Roasted in-shell pistachios: $9.99 per pound
- Baking soda: 35 cents per ounce
- White granulated sugar: $1.39 per pound
- Dried natural mango slices: $12.99 per pound
- Organic pinto beans: $3.49 per pound
- Bean soup mix: $2.99 per pound
Candy
- "All natural" gummy bears: $5.99 per pound
- Australian licorice: $8.99 per pound
- Peach gummy rings: $8.99 per pound
"Innovation center"
- Eight-count Smart Sweets Minis Sweet Fish snack packs: $10.99
- Khloe Kardashian's Khloud Protein Popcorn (4 oz): $6.49
Checkout: 10 cents per bag
