The cost of your Super Bowl feast
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Photo: Ashley Mahoney/Axios
Super Bowl Sunday is as much about food as it is about football for some fans.
Why it matters: It's a time to gather with friends and family over your favorite treats — some of which will be pricier this year thanks to inflation and the ongoing bird flu outbreak.
State of play: The Kansas City Chiefs play the Philadelphia Eagles on Sunday, Feb. 9, at 6:30pm on FOX.
- Now let's dive into your Super Bowl feast.
By the numbers: The average cost for a party of 10 people is $139, a 0.1% increase compared to last year, according to Wells Fargo's Agri-Food Institute's Super Bowl Food Report.
- Some game-day favorites, like chicken wings (raw, not frozen) saw a price increase of 7.2% compared to last year, per the report.
- This aligns with the broader trend of a 4.2% increase in the meat/poultry/fish/eggs category between December 2019 to December 2024, per the Bureau of Labor Statistics consumer price index data.

Between the lines: North Carolina has the third highest number of birds affected by avian influenza in the country, according to the U.S. Department of Agriculture. The outbreak has resulted in egg shortages at the grocery store and higher prices.
- Some stores have limited the number of eggs you can purchase.
- A dozen eggs at an Aldi in south Charlotte cost $4.67 on Saturday, and customers were limited to purchasing two cartons. Aldi is known for being one of the cheapest local grocers.
- Shrimp is a more affordable protein option (its price is down by 4%, per Wells Fargo's report).
Zoom out: If you're making a veggie platter, cherry tomatoes are up 11.9%, and red bell peppers are up 7.4%, per the report. Cheaper alternatives include cauliflower, broccoli and celery, which are down 3.8%, 7.2% and 8.4%, respectively.
- The price of beer and wine increased by about 2% from last year. If you're stocking up on soda, a two-liter bottle is cheaper than buying 12-ounce cans.
- The cost of fresh avocados rose 11.5%, but it's still cheaper to make fresh guacamole compared to buying a tub of the premade product.
What we're watching: On Monday, President Donald Trump delayed tariffs on goods from Mexico and Canada for a month, which may postpone price increases on avocados, some beer and other Super Bowl party ingredients that come from those countries.
Go deeper: North Carolina's Super Bowl LIX connections
