Popular matcha and coffee pop-up Gotcha Matcha opens cafe in Uptown

State of play: The new Gotcha Matcha recently opened inside 200 S. Tryon St. — a high-rise in Third Ward that also houses tenants like McCormick & Schmick's Steakhouse and Pearl Dentistry.

Catch up quick: Owner Eric Hicklen first opened Gotcha Matcha as a pop-up inside South End wine bar The Coterie Concept in 2023.

• Last spring, it held a temporary residency inside the co-working space Tabbris on South Boulevard.

What to expect: Much of the menu is the same — with over a dozen matcha lattes to choose from — like the classic "Gotcha Matcha latte" to flavors like Biscoff, coconut and ube (a Filipino purple yam).

Sip on this: A full espresso menu is also available (try a dirty matcha, which is a matcha latte with a shot of espresso), plus loose-leaf teas and a variety of refreshers.

• Seasonal lattes include a matcha chai, a pumpkin spice matcha and more coming soon.
• All drinks are made with oat milk unless otherwise specified.

Best bites: Guests can still expect a pastry menu of Asian-inspired treats (like the popular ube cinnamon rolls).

What's next: Hicklen says he plans to roll out Christmas drinks soon, including a gingerbread matcha, an eggnog matcha latte and a black tea beverage called Christmas in a Cup.

• He also says fan favorites — like the red velvet latte — will make a return.

Stop by: Find Gotcha Matcha at 200 South Tryon St. Walk past the right side of the front desk. The cafe is down the hallway on the left.

• It will be open on Thanksgiving. Regular hours are Monday-Saturday 7am-6pm.

Editor's note: This story has been corrected to show that an ube is a Filipino purple yam (not a Japanese sweet potato).