Aug 21, 2019

Juul competitors are on the rise

Illustration: Lazaro Gamio/Axios

Juul's competitors are attracting customers with cheaper products and fruity flavors that Juul no longer sells in retail stores, CNBC reports.

The big picture: When Juul decided to self-regulate in response to mounting FDA concerns, its rivals pounced on the opportunity to boost their own sales.

  • NJOY began selling its Ace e-cigarettes for $0.99 last year in stores, compared to Juul's $34.99 online device. It also sells fruity flavors, like watermelon twist and blueberry, which critics say attract teens.
  • While Juul still dominates the e-cigarette market, its sales have fallen slightly.

My thought bubble: If we're going to get a grasp on the teen vaping epidemic, relying on Juul to self-regulate isn't going to work. The market is obviously too lucrative.

Go deeper: Juul's growing kids crisis

Go deeper

Juul's growing kids crisis

Illustration: Aïda Amer/Axios

Juul's campaign to convince America it does not target kids to vape is getting crushed by lawmakers, attorney generals and the media. The backlash is wicked — and widespread: 

Driving the news: Attorneys general from Illinois and Washington, D.C. are launching new investigations into Juul, and how the company's e-cigarettes became so popular with young people, reports AP. The Centers for Disease Control and Prevention also issued a formal warning on Friday against the broad use of e-cigarettes and recommended users avoid buying bootlegged vaping products.

Go deeperArrowUpdated Aug 30, 2019

Fake Juul pods are being sold in stores

Photo: Eva Hambach/AFP/Getty Images

Counterfeit Juul pods are lining the shelves of retail stores following the company's decision last fall to stop selling fruity flavors in stores, CNBC reports.

Why it matters: These fake Juul pods — which look real — may present health concerns. They are also a public relations problem for Juul, which is trying to appear cooperative with the effort to crack down on teen vaping.

Go deeperArrowAug 27, 2019

Juul incentivizes retailers to use its age-verification system

Photo: Scott Olson/Getty Images

Juul is offering retailers $100 million in incentives to "install a new electronic age-verification system" that the vaping giant hopes will restrict illegal sales to minors, reports the Wall Street Journal.

Why it matters: This is Juul's latest attempt to fight the allegations that the company has helped fuel the teen vaping epidemic.

Go deeperArrowAug 29, 2019