Oct 15, 2018 - Economy & Business

Immigration ads are dominating the midterms cycle

Families at the US/Mexico border. Photo: Mario Tama/Getty Images

So far this cycle there's been more than $124 million spent on over 280,000 ads about immigration in House, Senate, and gubernatorial races, per CNN. That's five times what was spent on immigration-related TV ads in the entire 2014 midterm cycle.

Why it matters: Immigration doesn't show up as the number one issue in polls, but the ad spending by both parties suggests it'll be seared in voters' mind come Nov. 6. And both sides are hoping it'll energize their base.

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Jeff Tracy

22 mins ago - Economy & Business

BodyArmor takes aim at Gatorade's sports drink dominance

Illustration: Eniola Odetunde/Axios

BodyArmor is making noise in the sports drink market, announcing seven new athlete partnerships last week, including Christian McCaffrey, Sabrina Ionescu and Ronald Acuña Jr.

Why it matters: It wants to market itself as a worthy challenger to the throne that Gatorade has occupied for nearly six decades.

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Dion Rabouin

52 mins ago - Economy & Business

S&P 500's historic rebound leaves investors divided on future

Data: Money.net; Chart: Axios Visuals

The S&P 500 nearly closed at an all-time high on Wednesday and remains poised to go from peak to trough to peak in less than half a year.

By the numbers: Since hitting its low on March 23, the S&P has risen about 50%, with more than 40 of its members doubling, according to Bloomberg. The $12 trillion dollars of share value that vanished in late March has almost completely returned.

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Sara Fischer

3 hours ago - Economy & Business

Newsrooms abandoned as pandemic drags on

Illustration: Sarah Grillo/Axios

Facing enormous financial pressure and uncertainty around reopenings, media companies are giving up on their years-long building leases for more permanent work-from-home structures. Others are letting employees work remotely for the foreseeable future.

Why it matters: Real estate is often the most expensive asset that media companies own. And for companies that don't own their space, it's often the biggest expense.