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Illustration: Sarah Grillo/Axios

Roseanne Barr's reboot at ABC is gone, less than 12 hours after her racist tweet and notwithstanding ratings so strong that she picked up a congratulatory phone call from President Trump.

Why it matters: The show's cancellation came at nearly the exact same time Starbucks across the country shut down for racial bias training after two black men were arrested at a Philadelphia Starbucks.

Be smart: America has a huge amount of work to do on racism, but social media has given people who've been wronged a huge megaphone to demand change.

Freeze frame... Look at how fast Roseanne's tweet got her the axe, with the whole process taking less than 12 hours from bad tweet to cancellation:

  • 2:45 am EST... Barr sends the tweet: "Muslim brotherhood & planet of the apes had a baby=vj," a reference to Valerie Jarrett.
  • 10:33 am... Barr apologizes: "I am truly sorry for making a bad joke about her politics and her looks. I should have known better. Forgive me -- my joke was in bad taste."
  • 12:04 pm... Producer Wanda Sykes quits
  • 1:21 pm... Co-star Sara Gilbert condemns
  • 1:47 pm... ABC cancels the show, calling her tweet "abhorrent, repugnant and inconsistent with our values."
  • 2:10 pm... Disney CEO Bob Iger tweets that her cancellation was "the right thing to do."
  • Just before 3 pm... Barr's agent said in a statement it has dropped her as a client.

The big picture: The immediate action taken by ABC and Disney is a good example of how the #MeToo movement and social media have pushed American companies to be more stringent on not just sexual behavior, but bad behavior overall, Axios' Sara Fischer emails.

  • In recent months, we’ve seen companies, and especially media companies, take action against talent, staff and leadership for behavior that we now know executives knew about for a long time, or had settled in the past, or behavior that would have not been reprimanded in years past. 
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Go deeper

Updated 3 hours ago - Energy & Environment

Thousands without power as "hazardous" winter storm lashes East Coast

Satellite imagery of the Northeastern U.S. taken by NOAA on Jan. 17. Photo: NOAA

A major winter storm lashed much of the East Coast Sunday and Monday, causing widespread power outages and disrupting travel over the holiday weekend.

The latest: Authorities in North Carolina confirmed that two people died in a car crash and that they responded 600 vehicle accidents during the storm on Sunday, per the Washington Post.

Texas abortion law remains in effect after appeals court ruling

Pro- and anti-abortion protesters outside the Supreme Court as arguments begin about the Texas abortion law on Capitol Hill in November. Photo: Jabin Botsford/The Washington Post via Getty Images

A U.S. appeals court transferred a challenge to Texas' law banning most abortions after about six weeks of pregnancy to the state supreme court in a 2-1 vote on Monday evening.

Why it matters: The 5th U.S. Circuit Court of Appeals' decision means the country's most restrictive abortion law can remain in place for the time being.

5 hours ago - World

At least 2 dead after Tonga volcano eruption and tsunami

A satellite image of the explosive eruption of the Hunga Tonga-Hunga Ha'apai volcano on Saturday. Photo: UNICEF/NOAA

At least two people are confirmed to have died in Tonga following the undersea volcanic eruption that sent tsunami waves toward the island nation and across the Pacific over the weekend, officials said Monday.

The big picture: Officials reported major damage along the western coast of the main island of Tongatapu, where the capital, Nuku'alofa, was covered in ash and dust, including on the runway of the airport. A New Zealand Ministry of Foreign Affairs spokesperson told Axios over the phone that two people had been confirmed to have died in the disaster.