Photo by Monica Schipper/Getty Images

Goldman Sachs has hired former AT&T chief brand officer Fiona Carter as its first-ever chief marketing officer, according to an internal memo obtained by Axios.

Why it matters: While Goldman spends less than some of its financial services competitors on advertising, the company has built a robust in-house media team that produces everything from podcasts to live events and videos.

Details: Carter will join the executive office as a partner, reporting to Goldman Sachs president and chief operating officer John Waldron.

  • Carter will lead Goldman Sachs’ brand marketing, content and digital strategy globally, according to the memo.
  • She will work closely with businesses across the company to elevate unified brand messaging.

The big picture: Carter is a marketing veteran who spent five years at AT&T and, prior to that, served as chief operating officer at Omnicom, a global agency.

  • At AT&T, she was responsible for an annual advertising budget of over $5 billion, one of the largest advertising budgets in the U.S.

What's next: Carter's last day at AT&T is this Friday. She starts on Sept. 1.

Go deeper: AT&T chief brand officer Fiona Carter to exit later this month

Go deeper

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Simon & Schuster

In her new memoir, President Trump's niece reveals how she leaked hordes of confidential Trump family financial documents to the New York Times in an effort to expose her uncle, whom she portrays as a dangerous sociopath.

Why it matters: Trump was furious when he found out recently that Mary Trump, a trained psychologist, would be publishing a tell-all memoir. And Trump's younger brother, Robert, tried and failed to block the publication of "Too Much and Never Enough: How My Family Created the World's Most Dangerous Man."

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Coronavirus dashboard

Illustration: Eniola Odetunde/Axios

  1. Global: Total confirmed cases as of 3:30 p.m. ET: 11,691,068 — Total deaths: 540,062 — Total recoveries — 6,349,542Map.
  2. U.S.: Total confirmed cases as of 3:30 p.m. ET: 2,963,244 — Total deaths: 130,813 — Total recoveries: 924,148 — Total tested: 36,225,015Map.
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  4. Congress: Trump administration notifies Congress of intent to withdraw from WHO.
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Anthony Fauci testifies in Washington, D.C., on June 30. Photo: Al Drago/AFP via Getty Images

Anthony Fauci said at an event with Sen. Doug Jones (D-Ala.) on Tuesday "that it's a false narrative to take comfort in a lower rate of death" from the coronavirus in the U.S., warning: "There’s so many other things that are dangerous and bad about the virus. Don’t get into false complacency."

The big picture: The mean age of Americans currently being infected by the virus has declined by 15 years compared to where it stood several months ago. This has been one contributing factor in the lower death rate the U.S. has experienced during the recent surge in cases, since "the younger you are, the better you do, and the less likely you're gonna get seriously ill and die," Fauci said.