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Photo by Monica Schipper/Getty Images

Goldman Sachs has hired former AT&T chief brand officer Fiona Carter as its first-ever chief marketing officer, according to an internal memo obtained by Axios.

Why it matters: While Goldman spends less than some of its financial services competitors on advertising, the company has built a robust in-house media team that produces everything from podcasts to live events and videos.

Details: Carter will join the executive office as a partner, reporting to Goldman Sachs president and chief operating officer John Waldron.

  • Carter will lead Goldman Sachs’ brand marketing, content and digital strategy globally, according to the memo.
  • She will work closely with businesses across the company to elevate unified brand messaging.

The big picture: Carter is a marketing veteran who spent five years at AT&T and, prior to that, served as chief operating officer at Omnicom, a global agency.

  • At AT&T, she was responsible for an annual advertising budget of over $5 billion, one of the largest advertising budgets in the U.S.

What's next: Carter's last day at AT&T is this Friday. She starts on Sept. 1.

Go deeper: AT&T chief brand officer Fiona Carter to exit later this month

Go deeper

Scoop: Biden campaign taps new ad agency

Photo: Chip Somodevilla/Getty Images

The Biden campaign has brought on the progressive advertising firm Bully Pulpit Interactive (BPI) to run a new mobilization advertising program online that is uniquely focused on educating interested voters with ways to cast ballots amid the coronavirus pandemic.

Why it matters: In a normal election, the campaign would focus its advertising efforts on persuading voters in the weeks leading up to the election. But the Biden campaign faces a different challenge: it needs to mobilize voters that want to vote about how to do so during COVID-19, requiring more advertising expertise and resources.

Oklahoma sues Biden administration over Pentagon vaccine mandate

Secretary of Defense Lloyd J. Austin testifies before a House Armed Services Committee hearing on Sept. 29 in Washington, D.C. Photo: Olivier Douliery/Pool via Getty Images

The state of Oklahoma filed a lawsuit against the Biden administration on Thursday in an attempt to block the enforcement of its vaccine mandate for federal employees.

Why it matters: The move comes one day after Defense Secretary Lloyd Austin denied Oklahoma Gov. Kevin Stitt's (R) request to exempt the state's National Guard from the mandate.

Congress passes stopgap funding bill to avert shutdown

Senate Majority Leader Chuck Schumer. Photo: Chip Somodevilla/Getty Images

The Senate voted 69-28 to pass legislation Thursday night to fund the government until February 18.

Why it matters: The move staves off a government shutdown but lawmakers still have a busy month ahead: Congress needs to work out a deal to raise the debt ceiling in a few weeks and Democrats are trying to pass their behemoth social spending bill.