Sara Fischer May 18, 2017
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Facebook cuts down on clickbait

Paul Sukuma / AP

Facebook announced last week it will begin burying junk websites with bad ads in the Newsfeed and threatened spammy publishers with "a decline in traffic." For publishers that don't publish crap, Facebook says they will likely see their audiences increase, which makes sense given that the Newsfeed has reached peak saturation and there will now be less clutter.

Why it matters: It's another step Facebook is taking to curry favor with premium publishers and cut back on fake news.