Illustration: Sarah Grillo/Axios

Video games were once considered a distraction. Now, they are the soil upon which a thriving esports industry has been built.

By the numbers: Esports generated nearly $1 billion in revenue last year, according to research firm Newzoo. As for eyeballs, Goldman Sachs projects viewership to reach 300 million by 2022, putting it on par with the NFL. As a result of this explosion, investors, media partners, sponsors and (insert pretty much any industry here) have been scrambling to capitalize on what should be an extremely lucrative new industry.

Here's the crazy part: All of this — from the endless buzz, to the lucrative sponsorship deals, to the industry's first crossover star — has taken place within an ecosystem that has very little infrastructure.

  • Put it this way: Think about what the NFL would look like if virtually no high school or college students played football in an official setting. Yeah, maybe they'd toss the pigskin around on the weekends, but there was no "pipeline" leading to the pros.
  • That's basically esports at the moment. The professional leagues are succeeding despite the fact that there is no overarching amateur system to bring young people in and churn out talent.
  • In other words, a massive hole still remains: competitions to engage the millions upon millions of American high school and college students who already play video games (let's not even get started on youth leagues). If that hole is filled, just imagine what it could do for an already burgeoning industry.

Driving the news: That hole is being filled.

  • High school: PlayVS (pronounced play versus) is an esports platform that lets high schools create official esports leagues. Thanks to an exclusive partnership with the NFHS (basically the NCAA of high school sports), the company is set to kick off its inaugural season next month in high schools across 12 states.
  • College: Marquette University just announced that it will launch a varsity esports team in the fall, the first in the nation run by a major conference D-I athletics program. The team "will be run like any other varsity sport: there will be tryouts, a coach will be hired, regular practices will be held and the team will represent Marquette at esports tournaments."

The big picture: If the NCAA eventually decides to include esports, it would change everything — from the infrastructure to the rules (Title IX, etc) to the mainstream appeal (would games be broadcast on conference networks?).

  • But don't count on that happening anytime soon. NCAA president Mark Emmert voiced strong concerns about esports recently, saying the content is "hugely misogynistic" and "violent."

Go deeper ... Pro Rata Podcast: The Future of eSports

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Updated 25 mins ago - Politics & Policy

Where key GOP senators stand on replacing Ruth Bader Ginsburg

Senate Majority Leader Mitch McConnell talks to reporters on Capitol Hill last Thursday. Photo: Chip Somodevilla/Getty Images

With President Trump planning to nominate his third Supreme Court justice nominee this week, key Republican senators are indicating their stance on replacing the late Justice Ruth Bader Ginsburg with less than 50 days until Election Day.

The state of play: Senate Majority Leader Mitch McConnell (Ky.) has vowed that "Trump’s nominee will receive a vote on the floor of the United States Senate." Two GOP senators — Sen. Lisa Murkowski (R-Alaska) and Sen. Susan Collins (R-Maine) — have said they oppose holding a vote before the election, meaning that two more defections would force McConnell to delay until at least the lame-duck session of Congress.

Updated 2 hours ago - Politics & Policy

Coronavirus dashboard

Illustration: Sarah Grillo/Axios

  1. Global: Total confirmed cases as of 4 p.m. ET: 30,873,714 — Total deaths: 958,383— Total recoveries: 21,103,559Map.
  2. U.S.: Total confirmed cases as of 4 p.m. ET: 6,788,343 — Total deaths: 199,421 — Total recoveries: 2,577,446 — Total tests: 94,211,463Map.
  3. Politics: Testing czar on Trump's CDC contradictions: "Everybody is right" Ex-FDA chief: Career scientists won't be "easily cowed" by political vaccine pressure
  4. Education: What we overlooked in the switch to remote learning
  5. Health: The dwindling chances of eliminating COVID-19.
  6. World: England sets £10,000 fine for breaking self-isolation rules — The countries painting their pandemic recoveries green.

Biden to Senate GOP after RBG passing: "Please follow your conscience"

Joe Biden made a direct appeal to Senate Republicans in a speech addressing the passing of Supreme Court Justice Ruth Bader Ginsburg, urging them to "cool the flames that have been engulfing our country" by waiting to confirm her replacement until after the election.

The state of play: Senate Majority Leader Mitch McConnell said soon after the news of Ginsburg's death that President Trump's nominee would get a vote on the Senate floor.