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Illustration: Aïda Amer/Axios

One Democratic defector in the Senate could sink the party's effort to lower prescription drug prices, and a series of new ad campaigns are giving strong hints about who advocates are most worried about.

Driving the news: Two organizations advocating for Medicare to have the authority to negotiate drug prices announced new ad campaigns yesterday.

  • Protect Our Care said it's launching digital ads in New Jersey and West Virginia advocating for Medicare negotiations. It's also running ads in Arizona and has plans to add Delaware to the list. 
  • These states are represented by Sens. Bob Menendez, Joe Manchin, Kyrsten Sinema and Tom Carper — all members who are either politically moderate or considered more sympathetic to the drug industry than the rest of the caucus. 
  • Patients for Affordable Drugs Now announced a pro-Medicare negotiations campaign targeted specifically at Menendez, Carper and Sen. Bob Casey, all of whom are members of the Senate committee tasked with writing the legislation. 

The intrigue: The Patients for Affordable Drugs Now campaign originally included Sen. Michael Bennet as well, but the organization announced yesterday that it's suspending its activity in Colorado. 

  • "We received strong assurances of Senator Bennet's continued commitment to fighting for a strong Senate Finance Committee drug pricing bill that will include an effective approach to Medicare negotiation," the organization said in a statement. 

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Bezos beats Branson in space billionaires' battle for attention

Photo illustration: Aïda Amer/Axios. Photo: Imtiyaz Shaikh (Anadolu Agency), Drew Angerer/Getty Images

Jeff Bezos' flight into space generated more interest from the public than Richard Branson's, and both billionaires overshadowed their respective space companies.

Why it matters: Data shows an outsized public interest in the personalities at the center of the space trips, compared to the companies behind them — which could reinforce public suspicion that the ventures were partly vanity plays.

Updated 6 hours ago - Sports

Swimmer Chase Kalisz first American to win Olympics gold medal

Chase Kalisz of Team United States celebrates after winning the Men's 400m Individual Medley Final on day two of the Tokyo 2020 Olympic Games at Tokyo Aquatics Centre in Tokyo, Japan. Photo: Al Bello/Getty Images

Swimmer Chase Kalisz became on Sunday the first Team USA Olympian to win gold at the Tokyo Games.

The big picture: The Rio 2016 silver medalist's winning time in the men's 400 meters Individual Medley Final was 4 minutes 9.42 seconds. His teammate Jay Litherland took silver .86 seconds later.