Cover: Viking

David Plouffe, manager of Barack Obama's 2008 campaign and a pioneer in grassroots organizing, will be out March 3 with "A Citizen's Guide to Beating Donald Trump, " via Viking, which includes his message to 2020 voters and campaigns.

"The only way change happens, especially on scale, is one human being talking to another. ... [I]t won't happen because of debates and conventions, it won't happen because of ads. It will happen because citizens take action."

Plouffe told me in an interview that because Trump is a master at dominating attention, "we need to have millions of people out there who are talking to that fairly small universe of [persuadable] people in those battleground states."

  • "I think the affirmative case is as important, if not more important, than a negative case," Plouffe said.
  • "So we need a nominee and volunteers who are passionate to say, 'You know what? I really think this person will be a good president — they're not just an antidote to getting rid of Trump.'"

After the White House, Plouffe — author of "The Audacity to Win" — became a senior executive at Uber. He now leads policy and advocacy at the Chan Zuckerberg Initiative, and lives in San Francisco.

Go deeper: 2020 Democrats drive the national conversation after mass shootings

Go deeper

1 hour ago - Sports

Pac-12 football players threaten coronavirus opt-out

Illustration: Eniola Odetunde/Axios

A group of Pac-12 football players have threatened to opt out of the season unless the conference addresses systemic inequities and concerns related to the coronavirus pandemic.

Why it matters: College football players have never had more leverage than they do right now, as the sport tries to stage a season amid the pandemic. And their willingness to use it shows we've entered a new age in college sports.

Betting on inflation is paying off big for investors

Illustration: Aïda Amer/Axios

The specter of rising inflation is helping power assets like gold, silver and Treasury Inflation-Protected Securities (TIPS) to strong returns with record demand this year.

The big picture: Investors continue to pack in even as inflation metrics like the consumer price index (CPI) and personal consumption expenditure (PCE) index have remained anchored.

Scoop: Top CEOs urge Congress to help small businesses

Illustration: Eniola Odetunde/Axios

With a new coronavirus relief measure stalled in Congress, CEOs of some of the world's biggest companies have banded together to send a message to Washington: Get money to small businesses now!

Why it matters: "By Labor Day, we foresee a wave of permanent closures if the right steps are not taken soon," warns the letter, organized by Howard Schultz and signed by more than 100 CEOs.