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Photo: Gary Gershoff/Getty Images

March for Our Lives co-founder David Hogg tweeted on Thursday that he and software developer William LeGate are launching a pillow company to compete against MyPillow, which is led by Trump supporter CEO Mike Lindell.

Driving the news: Lindell is one of former President Trump’s most adamant defenders and has repeatedly shared unsubstantiated conspiracy theories about the election since President Biden took office.

  • Lindell had a tumultuous interview with Newsmax earlier this week, where anchors attempted to block the CEO from reiterating conspiracies about the 2020 election. He refused.
  • Dominion Voting Systems also sent a cease-and-desist letter to Lindell last month and ordered him to preserve all documents related to the company.
  • Lindell told Axios in response: "I want Dominion to put up their lawsuit because we have 100% evidence that China and other countries used their machines to steal the election."
  • The Department of Justice has found no evidence to support Lindell's claims about Dominion Voting Systems or widespread voter fraud.

Details... Hogg wrote that he and LeGate hope to "sell $1 million of product within our first year" and to launch in about six months.

  • "[W]e would like to do it sooner but we have strict guidelines on sustainability and [U.S.] based Union producers," Hogg added.
  • "Mike isn't going to know what hit him—this pillow fight is just getting started."

What they're saying: MyPillow CEO Mike Lindell told Axios in a text Thursday morning, "Good for them.... nothing wrong with competition that does not infringe on someone's patent."

Go deeper

Ina Fried, author of Login
Updated 3 hours ago - Technology

Exclusive: GLAAD finds top social media sites "categorically unsafe"

The leading social media sites — Facebook, Twitter, Instagram, TikTok and YouTube — are all "categorically unsafe" for LGBTQ people, according to a new study from GLAAD, the results of which were revealed Sunday on "Axios on HBO."

The big picture: GLAAD had planned to give each of the sites a grade as part of its inaugural social media index, but opted not to give individual grades this year after determining all the leading sites would receive a failing grade.

Federal agency issues emergency declaration over fuel pipeline cyberattack

Photo: Luke Sharrett/Bloomberg via Getty Images

The Biden administration said it's "working with" fuel pipeline operator Colonial Pipeline to try and restart operations after a ransomware attack took it offline.

Why it matters: Friday night's cyberattack is "the most significant, successful attack on energy infrastructure" known to have occurred in the U.S., notes energy researcher Amy Myers Jaffe, per Politico. A regional emergency

Updated 6 hours ago - Politics & Policy

Coronavirus dashboard

Illustration: Annelise Capossela/Axios

  1. Health: Fall and winter COVID surge "unlikely" if people get vaccinated.
  2. Politics: School boards are the next political battleground.
  3. Vaccines: Pfizer begins application for full FDA vaccine approval — Moderna says its COVID booster shot shows promise against variants.
  4. Economy: U.S. adds just 266,000 jobs in April, far below expectations.
  5. World: Asia faces massive new COVID surgeIndia records its deadliest day of the pandemic.
  6. Variant tracker: Where different strains are spreading.