Sign up for our daily briefing

Make your busy days simpler with Axios AM/PM. Catch up on what's new and why it matters in just 5 minutes.

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Catch up on coronavirus stories and special reports, curated by Mike Allen everyday

Catch up on coronavirus stories and special reports, curated by Mike Allen everyday

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Denver news in your inbox

Catch up on the most important stories affecting your hometown with Axios Denver

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Des Moines news in your inbox

Catch up on the most important stories affecting your hometown with Axios Des Moines

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Minneapolis-St. Paul news in your inbox

Catch up on the most important stories affecting your hometown with Axios Twin Cities

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Tampa Bay news in your inbox

Catch up on the most important stories affecting your hometown with Axios Tampa Bay

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Charlotte news in your inbox

Catch up on the most important stories affecting your hometown with Axios Charlotte

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Please enter a valid email.

Please enter a valid email.

Subscription failed
Thank you for subscribing!

Illustration: Lazaro Gamio/Axios

With impeachment hogging Congress' agenda, no national privacy law is likely to pre-empt California's stringent rules from going into effect next year — and activists in the state are already gearing up to put an even tougher initiative on the state's 2020 ballot.

Why it matters: California's rules often become de facto national standards. Home to Google and Facebook, this is where the tech industry's user-tracking, ad-targeting economy was born, but now it's also where efforts to tame the industry keep sprouting.

Driving the news: Real estate developer Alastair Mactaggart and his organization Californians for Consumer Privacy, which led the drive for a state law in 2018, last week introduced a new privacy-focused ballot initiative for 2020 that would bolster the requirements of the state's current law.

  • The California Consumer Privacy Act (CCPA), passed in 2018 and set to go into effect Jan. 1, 2020, gives state residents the right to find out whatever personal information about them companies possess, to have them delete it, and to stop them from selling it.

The new ballot initiative goes further ...

  • establishing a data protection agency for the state to enforce new privacy laws and make new regulations.
  • creating a new class of "sensitive information" — data like social security numbers, precise location, and financial info — that firms could not sell without users opting in.
  • enacting a new right to correct inaccurate personal information stored by companies.

Flashback: The CCPA was written and passed hastily in 2018 as part of a deal with Mactaggart and his group to withdraw an earlier ballot initiative that had first spurred the push for a state-level privacy law in California.

  • Businesses have argued ever since that the law is full of loopholes and needs to be revised, but the California legislature defeated efforts to revamp the law.
  • The tech industry hoped that bipartisan efforts in Congress earlier this year would produce a less strict national privacy law that would take precedence over California's, but those efforts faltered.

Between the lines: Critics say big global companies that have already adapted to Europe's strict GDPR rules won't bat an eye at further privacy limits in California, while small firms and startups may find themselves hobbled.

  • CCPA only applies to companies with over $25 million in revenue, personal information on at least 50,000 people, or earning at least half their money by selling consumers' personal information.
  • The new initiative raises the bar to apply only to firms with information on 100,000 customers or households.

What's next: California initiatives need more than 600,000 signatures to qualify for the ballot.

  • If the new privacy initiative qualifies, it will get a yes or no decision from voters in 2020.
  • Successful initiatives are much harder to modify or amend than laws passed by the state legislature.

Go deeper: The future of privacy starts in California

Go deeper

The new Washington

Illustration: Sarah Grillo/Axios

The Axios subject-matter experts brief you on the incoming administration's plans and team.

Rep. Lou Correa tests positive for COVID-19

Lou Correa. Photo: Tom Williams/CQ-Roll Call, Inc via Getty Images

Rep. Lou Correa (D-Calif.) announced on Saturday that he has tested positive for the coronavirus.

Why it matters: Correa is the latest Democratic lawmaker to share his positive test results after last week's deadly Capitol riot. Correa did not shelter in the designated safe zone with his congressional colleagues during the siege, per a spokesperson, instead staying outside to help Capitol Police.

Far-right figure "Baked Alaska" arrested for involvement in Capitol siege

Photo: Shay Horse/NurPhoto via Getty Images

The FBI arrested far-right media figure Tim Gionet, known as "Baked Alaska," on Saturday for his involvement in last week's Capitol riot, according to a statement of facts filed in the U.S. District Court in the District of Columbia.

The state of play: Gionet was arrested in Houston on charges related to disorderly or disruptive conduct on the Capitol grounds or in any of the Capitol buildings with the intent to impede, disrupt, or disturb the orderly conduct of a session, per AP.