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Photo: Nicholas Hunt/Getty Images

BuzzFeed CEO Jonah Peretti unveiled an 8-step plan on Tuesday to save the internet from the "dumpster fire" that it has become. He's calling on the public, media, government and corporate America to pressure platforms into elevating quality journalism and weeding out bad content online.

Why it matters: Peretti made his name by making things go viral on the internet. Now, he says that society needs to "unbreak" the modern web that he helped pioneer, before internet trolls take it over.

The plan, according to Peretti:

  1. Get rid of the bad stuff (platforms): Better policy, algorithms, AI, more moderators.
  2. Support the good stuff (platforms): Share more revenue, make and buy content (Spotify podcasts).
  3. Diversify revenue (media companies): Native, commerce, studio, membership, subscriptions.
  4. Drive digital media collaboration (media companies): Merge or partner with competitors for leverage with platforms.
  5. Apply government pressure (the public): Vote for reps who fight for the internet you want, merge or partner with competitors for leverage with platforms.
  6. Apply advertiser pressure (brands): Pull your dollars from toxic content.
  7. Apply journalistic pressure (news orgs): Expose the hate and lies.
  8. Make viral hits everyone can rally around (media companies): Create hits that break through filter bubbles and unite the culture.

Go deeper

Dan Primack, author of Pro Rata
1 hour ago - Podcasts

Net neutrality on the line under Biden

Federal net neutrality rules are back on the table in the Biden administration, after being nixed by Trump, but now might be complicated by the debate over social media companies' behavior.

Axios Re:Cap digs into why net neutrality matters and what comes next with Nilay Patel, editor-in-chief of The Verge and host of the Decoder podcast.

House grants waiver for retired Gen. Lloyd Austin to lead Pentagon

Defense Secretary nominee Lloyd Austin Photo: Chip Somodevilla/Getty Images

The House voted 326-78 on Thursday to grant retired Gen. Lloyd Austin a waiver to lead the Pentagon, clearing the way for the Senate to confirm President Biden's nominee for defense secretary as early as this week.

Why it matters: Austin's nomination received pushback from some lawmakers, including Democrats, who cited a law that requires officers be out of the military for at least seven years before taking the job — a statute intended to reinforce the tradition of civilian control of the Pentagon.

Amanda Gorman steals the show on Inauguration Day

Data: NewsWhip; Chart: Axios Visuals

Poet Amanda Gorman by far generated the most average interactions on social media on Inauguration Day, according to exclusive data from NewsWhip.