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Wiz Khalifa onstage Aug. 25, 2018 in Austin, Tex. Photo: Rick Kern/WireImage

Barely a day goes by without another trade show where starry-eyed (or, perhaps, glassy-eyed) cannabis entrepreneurs gather to tout their products — with creatively named brands like Schnazzleberry, Lucky Charms and Train Wreck.

The big picture: There are hundreds of trade shows showcasing thousands of brands, and even a thriving industry of weed-specific branding consultants and marketing agencies.

  • As in any emerging industry, there is growing specialization, with some trade shows tilting more toward hemp and marijuana growers and others toward more exotic specialties like vaping technology.
  • Celebrities are riding the wave, with entertainers like Snoop Dogg (Leafs By Snoop) and Wiz Khalifa (Khalifa Kush) creating products they believe in.
  • Mike Tyson's business, Tyson Ranch, has both a diverse product line and a corporate mission, "to make cannabis universally understood and accessible."

The punch line: At some events, actual marijuana products are not allowed. At one upcoming expo in California, for instance, 125 vendors are expected but "the venue still (prohibits) cannabis possession and use at events like this one."

  • The backdrop: Before attitudes changed on cannabis, these conferences essentially served as speakeasies for activists who preached the drug's merits and pushed back against policies used to lock smokers and dealers away.

The bottom line: These days, with business booming and billions of dollars pouring in, cannabis conferences are used mostly as showcases for new products and networking opportunities — just like any other business conferences.

Go deeper:

Go deeper

Neera Tanden withdraws nomination for Office of Management and Budget director

Neera Tanden testifying before the Senate Budget Committee in Washington, D.C., in February 2021. Photo: Anna Moneymaker/The New York Times/Bloomberg via Getty Images

Neera Tanden withdrew her name from nomination to lead the Office of Management and Budget, President Biden announced Tuesday.

Why it matters: Tanden’s nomination was already in peril after several senators voiced opposition and concern about her qualifications and past combative tweets.

What's ahead for the newest female CEOs

Jane Fraser (L) and Rosalind Brewer. Photos: Jason Redmond/AFP via Getty Images; Rodrigo Capote/Bloomberg via Getty Images.

The number of women at the helm of America’s biggest companies pales in comparison to men, but is newly growing — and their tasks are huge.

What's going on: Jane Fraser took over at Citigroup this week, the first woman to ever lead a major U.S. bank. Rosalind Brewer will take the reins at Walgreens in the coming weeks (March 15) — a company that's been run by white men for more than a century.

2 hours ago - Health

Biden says U.S. will have enough vaccines for 300 million adults by end of May

President Biden. Photo: Anna Moneymaker-Pool/Getty Images

President Biden on Tuesday said that ramped-up coronavirus vaccine production will provide enough doses for 300 million Americans by the end May.

Why it matters: That's two months sooner than Biden's previous promise of enough vaccines for all American adults by the end of July.