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Bloomberg Media CEO Justin Smith. Photo: Aniruddha Chowdhury/Mint via Getty Images

One to watch at this year's Upfront and Newfront advertising presentations (held virtually again in 2021): Bloomberg Media.

What to watch: Bloomberg will host its first-ever Upfront presentation exclusively for its streaming network "Quicktake." Most media companies are leaning into their streaming products as a part of their presentations this year.

Why it matters: Quicktake helps Bloomberg Media reach more potential subscribers. The streaming service has also helped the company boost its ad revenue over the past year.

  • Chris Paul, Scott Galloway and Imran Amed have recently been tapped to host shows for the network.

Driving the news: Bloomberg ended Q1 with more than 300,000 active subscribers, up from 250,000 in Q4 2020, executives tell Axios. 

  • Bloomberg Media CEO Justin Smith says that the company's revenue is up 30% from this time last year.  

The bottom line: "Q1's really strong year-over-year revenue rise versus a pre-pandemic quarter is the result of that strategy, and it's spurred by growth in every area from advertising to subscriptions and live events, says Smith.

Go deeper

Jul 28, 2021 - Economy & Business

Facebook reports fastest revenue growth rate in years

(Photo Illustration by Pavlo Gonchar/SOPA Images/LightRocket via Getty Images

Facebook reported its best quarter two revenue growth rate in over five years on Wednesday.

Yes, but: It's stock plummeted in after-hours trading on weak guidance for the remainder of the year.

Updated 34 mins ago - Science

Huge wildfire reaches edge of Sequoia National Park

A plume of smoke and flames rise into the air as the fire burns towards Moro Rock during the KNP Complex fire in the Sequoia National Park near Three Rivers, California, on Saturday. Photo: Patrick T. Fallon/AFP via Getty Images

Firefighters in Sequoia National Park were working into the night after two wildfires merged to reach the Giant Forest Saturday.

Why it matters: This forest contains over 2,000 giant sequoias, including the General Sherman Tree — the world's largest tree by volume. Park officials wrapped the redwoods in foil last week as the Paradise and Colony Fires, now known as the KNP Complex Fire, neared. Protection efforts appeared to be working overnight.

1 hour ago - World

Hong Kong holds first "patriots only" elections

Hong Kong Chief Executive Carrie Lam during a news conference last Monday. Photo: Lui Siu Wai/Xinhua via Getty Images

Hong Kong's elections to choose the city's Election Committee members opened to a select group of voters on Sunday, under a new "patriots only" system imposed by China's government.

Why it matters: All candidates running to be members of the electoral college have been "vetted" by Beijing, per Reuters. They will go on to choose the Asian financial hub's next leader, approved by China's government, and some of its legislature.