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Biden for President via YouTube

A Joe Biden ad debuting over this holiday weekend, "Taught Me," says his parents taught him "that success means looking at your child, and realizing they turned out better than you."

Why it matters: The ad is part of Biden's effort to leverage his experience as what the campaign calls "a core strength," at a time President Trump is arguing, as he put in Tulsa, that Biden's record "can be summed up as four decades of betrayal, calamity, and failure. He never did anything."

The Biden campaign says the minute-long digital ad is part of a paid-media blitz in battleground states, highlighting Biden's "leadership experience and core values." Two others:

  • "That's a President" is basically Joe Biden as Tom Cruise.
  • "Proud" depicts Biden as "a proud military father who sent a son to Iraq ... American leadership isn't just about an example of our power, but the power of our example. ... So as long as they're fighting, he is, too."

The ads will run on YouTube, Hulu, and other streaming platforms in Pennsylvania, Wisconsin, Michigan, North Carolina, Florida, and Arizona.

  • The campaign says: "While our digital ads may have different looks and feels across platforms, they all ladder up to our campaign's central themes that we know resonate with voters, especially right now during times of crisis."
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Go deeper

Focus group: Michigan swing voters think Harris will act as president

Sen. Kamala Harris during Wednesday's vice presidential debate. Photo: Alex Wong/Getty Images

Several Michigan voters who are sticking with President Trump think that if Joe Biden gets elected, Sen. Kamala Harris will be running the show — and her Wednesday debate performance reinforced their view.

Why it matters: These are some of the few voters for whom the vice-presidential pick has outsized importance in how they view the two tickets, and for now that's benefitting Trump.

Joe Biden to attend town hall event after Trump pulls out of second debate

Joe Biden boarding his campaign plane at an airport in New Castle, Delaware, on Oct. 8. Photo: Brendan Smialowski/AFP via Getty Images

Joe Biden will appear at a town hall event hosted by ABC News and moderated by George Stephanopoulos in Philadelphia on Oct. 15, the network announced on Thursday.

Why it matters: The second presidential debate was set for Oct. 15 until President Trump, and then Biden, backed out on Thursday. Trump first refused to attend the debate after the Commission on Presidential Debates announced that it would be held virtually, and Biden indicated that that he too would skip it if Trump would not show.

"Atmospheric river" swings Northern California from drought to flood

Satellite view of the bomb cyclone swirling off the coast of the Pacific Northwest and the atmospheric river affecting California on Oct. 24. (CIRA/RAMMB)

A series of powerful "atmospheric river" storms are delivering historic amounts of rainfall across parts of drought-stricken California and the Pacific Northwest this weekend, forecasters warn.

Why it matters: The strong atmospheric river, packing large amounts of moisture, is causing Northern California to whiplash from drought to flood.