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Amazon introduces new Echo devices and updates Fire TV

The Amazon Echo Spot. Photo: Amazon

Amazon used a press event in Seattle to unveil a range of new hardware, including a new range of Echo speakers and an update to its Fire TV set-top box.

Why it matters: Amazon is known for offering a lot of technology at a low price and it has dialed up the pressure on Apple and Google with the new gear. The new devices also will take the Alexa voice assistant to more places.