1 hour ago - Business
Your state's Halloween candy craving
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Reese's rules Halloween candy nationally — but the next state over might be craving something else.
The big picture: New DoorDash data shows the most uniquely popular Halloween candy by state, based on last October's orders.
- Reese's over-indexes in 17 states, and the peanut butter cups are the top candy nationally for the third year in a row.
- Sweet Smiles, a Dollar General brand that sells an assortment of sweets, stands out in seven Southern states.
- Laffy Taffy claims five states across the Midwest.
How it works: DoorDash analyzed purchases made on its platform in October 2025 to find which candies each state ordered at a higher rate than the rest of the country.
The intrigue: This is the first Halloween with dye-free M&M's, Skittles and Starburst fruit chews in the mix.
- Mars launched versions made without artificial colors this summer, alongside Health Secretary Robert F. Kennedy Jr.'s push to "Make America Healthy Again."
What we're watching: Chocolate still dominates Halloween candy orders overall, taking four of the top five spots nationally, DoorDash found.
- But sour and fruity candies are gaining ground — and old-school picks Circus Peanuts and Lemonheads are making a comeback, with orders last October at least three times higher than the year before.
