Oct 23, 2024 - Economy
Business school boom
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B-schools are booming amid a tougher job market for white-collar industries like tech, fresh data shows.
Why it matters: A hot job market the last two years actually cooled demand for business schools.
Between the lines: More full-time MBA programs reported yearly application growth than any time in the last decade, the Graduate Management Admission Council says in a new report.
- Applications at some of the most prestigious names like Harvard and the University of Chicago saw double-digit dips in 2022.
- But this year, Harvard and Chicago saw a 21% and 22% increase, respectively.
The intrigue: Interest in accounting and management programs has grown while marketing and business analytics programs have become less popular.
