Skip the fancy stroller —new parents want cash for down payments and day care, Axios' Brianna Crane writes.
The big picture: Cash funds for child care and new homes are now the hottest items on baby shower registries.
Zoom in: Baby's First Home Cash Fund, launched by Opendoor and Babylist this year, saw 1,060 total registry adds in the first half of 2024.
Physical items are on the decline. For example, requests for Dyson vacuums decreased by 30% from the first half of 2023 to the same period in 2024, per Babylist.
The trend goes beyond registries: GoFundMe says it has seen more than 6,000 child care-related pages and more than 5,000 home-buying fundraisers in 2024.
