Charted: Shopify shock

Shopify, the e-commerce logistics company, shocked investors today with its sales forecast.

By the numbers: While sales growth reached 23% in the first quarter, Shopify says it expects its Q2 growth rate to fall to the high teens.

• The stock plummeted more than 21% earlier in the day and closed down 18.6%.

💭 Hope's thought bubble: As consumers continue to battle inflation and budget for events and travel, Shopify's double-digit growth rate — in its 18th year of operation — speaks to how strong demand for goods continues to be.

• And the sell-off, especially in the context of the company's near 50% margins, shows how sensitive and unforgiving financial models are to changing winds.