Nov 16, 2021 - Politics & Policy

First look: Biden's road-warrior campaign

Mike Allen

Biden signing the infrastructure bill on Monday. Photo: Kyle Mazza/Anadolu Agency via Getty Images

After yesterday's infrastructure-bill signing, President Biden, Vice President Harris and Cabinet members are beginning a months-long road show to showcase the benefits — beginning with a Biden trip today to a bridge in Woodstock, N.H.

The big picture: In addition to coast-to-coast travel, the plan includes local and national TV, social media, and Spanish-language and African American focused media.

A White House official tells me that Biden today will visit a structurally deficient bridge, and will say the upgrades "are going to save commuters time and money, they're going to create good-paying union jobs, and they're going to boost local economic competitiveness."

  • The basic message of all the appearances: The bill is "a game-changer for communities that are desperately in need of investment — for the blue-collar workers who are going to get these jobs building and repairing our country, and for our competitiveness against China and the rest of the world for decades to come."
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