The Yellow Whistle. Photo: Courtesy of The Yellow Whistle campaign
In the centuries since Asians first arrived in the United States, the color yellow has dogged their steps. It's been weaponized as a derogatory slur and exploited to villainize Asians as the Yellow Peril. In the last few decades, however, Asian Americans have sought to reclaim the term "yellow."
Driving the news: One such campaign is "The Yellow Whistle," a self-protection program launched this year by Agnes Hsu-Tang and Oscar Tang, owners of Kampgrounds of America (KOA), and four others in the wake of pandemic-fueled anti-Asian hate.
How it works: The whistle, designed to fit around the wrist for ease of access, gives people — especially elders — a way to signal alarm. It has the words "We belong" stamped on the side, and stands as a symbol against the "historical tyranny" of racism at large, per the campaign site.
- More than 350,000 free whistles have been distributed at hundreds of locations since April, including at some of KOA's 520 sites across North America.
- Non-Asians are also encouraged to take a whistle as a sign of solidarity.
What they’re saying: "People are afraid to go out, and that's an invasion of their right," Tang told Axios. "We shouldn't have to take into our own hands physical protection from outside violence."
- But hopefully, wearing the simple device can "give them a little bit more confidence to venture out," Tang added, calling it a "demand for action."
- "Yellow has a special significance for Asians," Tang noted. Reclaiming it in this way enables Asian Americans to know they have allies no matter where they go, he said.
The big picture: The Yellow Whistle is one of several safety campaigns — including daily patrols, self-defense programs and pepper spray and personal alarm distribution — that Asian Americans have launched since the pandemic began.
- The programs come as Asians and Asian Americans experience an uptick in attacks. In 16 of the largest U.S. cities, anti-Asian hate crimes jumped 145% in 2020, according to an analysis by the Center for the Study of Hate & Extremism at California State University, San Bernardino.
- Stop AAPI Hate has collected over 9,000 self-reported incidents of anti-AAPI hate since March 2020. Nearly half included at least one hateful statement with anti-China and/or anti-immigrant rhetoric.
The bottom line: The message behind The Yellow Whistle is "something that we should subscribe to," Tang said. "It's definitely become a rallying cry for Asians, standing up for our rights."
Go deeper: Making the outdoors safe for people of color