Jul 7, 2021 - Economy

Forever 21, Aeropostale owner going public

Mega brand management company Authentic Brands Group is going public.

Details: That's the company that owns the rights to dozens of brands, like Brooks Brothers, Forever 21 and Aeropostale.

Why it matters: ABG picked up many of its brands in bankruptcy auctions. Bankrupt retailers are popular targets for brand management companies.

Competitors Marquee Brands and WHP Global also recently picked up Sur La Table and Toys “R” US, respectively.
Brand management companies profit from the royalties generated by all the sales.

Catch up quick: ABG is now the third-largest licensor in the world, per 2019 retail sales.

Editor’s note: This story has been updated to reflect the brands that Authentic Brand Group owns.