May 29, 2021 - Economy & Business

The rise of the hybrid wedding

A wedding in Morris Plains, New Jersey.

A wedding in Morris Plains, New Jersey. Photo: Theo Wargo/Getty Images

Couples are embracing hybrid weddings, which blend a traditional ceremony with tech perfected for remote events during COVID, the Wall Street Journal reports.

By the numbers: Beatrice Volkmar, an accessories buyer, will host around 200 live guests and 50 virtual ones at her June wedding.

Virtual wedding-dress fittings are likely to last, according to the Journal:

  • At David’s Bridal, the country's largest chain of wedding-dress stores, you "can now make a Zoom appointment with the chain’s stylists and let up to 100 dearly beloved friends and family help you say 'yaaas' to the dress."
  • You can use your phone "to see an array of 86 David’s Bridal gowns on models—and 'walk' 360 degrees around them, appraising the dress from every angle, right there in your living room."

Ditto for virtual tastings:

  • "Creative Cake Design by Tammy Hodge in Wilmington, N.C., [charges] $100 to overnight squares of four cake flavors and six fillings to clients' doors in advance of a Google Meet tasting."

The wedding-registry site Slowdance will "hold" registry purchases, then ship the gifts once you're settled in a new home.

Go deeper: Here come the weddings

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