Mar 31, 2021 - Economy & Business
Robinhood gives its confetti the boot
- Hope King, author of Axios Closer

Illustration: Aïda Amer/Axios
Move over confetti ... Robinhood's iconic animation when users make their first trade (or reach other investment milestones) is getting the boot.
Why it matters: Lawmakers have critiqued the use of confetti as "gamification" — an incentive or reward for customers to keep trading.
- As the trading app prepares to go public, it wants to shed emblems of its past.
- New designs — floating 3D shapes — will replace the celebratory graphic.