Jun 18, 2019 - Technology
Apple's global smartphone sales take 3rd place
Globally, smartphone sales are slowing down, but data shows Apple is doing especially poorly. Consumers are slower to upgrade their iPhones, and they're switching brands.
- It now holds just 11.7% of global smartphone market share, down more than 25% from a year ago.
- The U.S., where Apple holds its largest market share, saw the biggest decline in shipments.
- Shipments for Apple's iOS platform are expected to fall by more than 12% this year.
Go deeper: Apple needs a next act