Apr 23, 2018 - Technology

Amazon jumps into the home robot race

An Amazon Kiva robot, which helps fill orders by bringing shelves of merchandise to Amazon Associates

An Amazon Kiva robot, which helps fill orders by bringing shelves of merchandise to Amazon Associates. Photo: Stephen Brashear/Getty Images

Amazon is secretly testing robots for domestic use, using the same research division that created the Echo and Fire device families, Bloomberg's Mark Gurman and Brad Stone report.

Yes, but: Amazon is catching up in its pursuit of home robots, not leading the wave. History is replete with latecomers who won anyway, and we don't know what Amazon will actually unveil. But unless it is about to surprise all the private and university labs on the planet, Amazon is actually behind the curve of other countries and companies.


  • "Codenamed 'Vesta,' after the Roman goddess of the hearth, home and family, the project is overseen by Gregg Zehr, who runs Amazon’s Lab126 hardware research and development division based in Sunnyvale, California..."
  • "The Vesta project originated a few years ago, but this year Amazon began to aggressively ramp up hiring. There are dozens of listings on the Lab 126 Jobs page for openings like 'Software Engineer, Robotics” and “Principle Sensors Engineer.'"
  • "People briefed on the plan say the company hopes to begin seeding the robots in employees’ homes by the end of this year, and potentially with consumers as early as 2019..."

Why it matters: Amazon is stepping into a newish, already existing market for home, socially interactive robots, says Henny Admoni, a robotics professor at Carnegie Mellon. "A lot of people are excited about them, but I wouldn't say Amazon is the first," Admoni told Axios. 

  • Japan, with its fast-aging population, is ahead of everyone in the invention and deployment of robots that work with humans. Most of them are "care robots," and are used mostly in nursing homes
  • In the U.S. market, Amazon's Vesta joins "Kuri," an $899 roaming robot that can be reserved here (its founders showed it around TedX in Vancouver last week).
  • There is also "Jibo," which also costs $899, does not roam, but is available now.
  • Admoni says none of the currently available robots is as good as social robots need to be since they do not truly understand social norms.

Go deeper: The anti-robot uprising is coming

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