Oct 19, 2017 - Technology

Google CEO under pressure to fix Google's problems

Google CEO Sundar Pichai takes to the stage to announce a new initiative called Grow with Google. Photo: Keith Srakocic / AP

"Everyone's Mad at Google and Sundar Pichai Has to Fix It: The CEO is increasingly boxed in by regulators, tech critics on both the right and the left, and even his own employees," Mark Bergen and Brad Stone write on the cover of Bloomberg Businessweek. There's fake news to deal with, the limits of AI to sift out hateful material, Russian use of Google's AdWords, not to mention regulation in Europe.

  • "Pichai has ... recast Google's mission in the most dramatic way since the search engine went live 20 years ago. Inside and outside the company, he's elevated the role and glorified the promise of artificial intelligence — the ability of advanced computers to make independent decisions."

"Those decisions might be as small as when to flag a calendar appointment, or as consequential as how a multibillion-dollar hedge fund might trade."On Russian use of Google's AdWords and YouTube last year: "There's clearly stuff which shouldn't be happening which happened, so we should fix it ... Anytime we make a mistake, it's very public for the world to see."Scott Galloway, a New York University professor and author of The Four, a critical book about big technology companies, says "Google would be the scariest company in the world if you didn't believe they had adult supervision."

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