Apple's broader iPhone lineup
One interesting artifact of Apple's pricier new iPhone models is that the company now covers more ground and includes more models than ever before. In addition to the iPhone 8 (starting at $699) and iPhone X (starting at $999), Apple is also still selling the following models:
- iPhone SE starting at $349
- iPhone 6s starting at $449
- iPhone 6s Plus starting at $559
- iPhone 7 starting at 549
- iPhone 7 Plus starting at $669
Price hike: While the older phones are seeing some price drops, Apple actually raised prices on one device: The iPad Pro. Prices for that quietly went up by $50 on Tuesday. While price increases are rare in tech, they aren't unheard of. Increase in component costs are probably to blame.