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Photo: A Juul vaping system with accessory pods in varying flavors. Bill O'Leary/The Washington Post via Getty Images

E-cigarette company Juul is facing mounting backlash from users who claim the nicotine salts in Juul products have made them more addictive, Wired reports.

Why it matters: As a result, the company is facing several lawsuits, two filed in April and one in June, which assert that Juul was being deceptive in marketing itself as a better alternative to cigarettes.

What they're saying:

  • All three filings — in a U.S. District Court in Northern California, the San Francisco Superior Court, and a U.S. District Court in New York — claim Juul's products made customers more addicted to nicotine.
  • One user claimed Juul did not help them quit smoking but, “the intense dosage of nicotine salts delivered by the Juul products resulted in an increased nicotine addiction, and an increased consumption of nicotine by Colgate.”
  • Another user, who is 15 years old, said he has become “heavily addicted to nicotine,” making him “anxious, highly irritable and prone to angry outbursts,” and perform poorly in school.

The other side: Victoria Davis, a spokesperson for Juul, tells Axios that "JUUL Labs does not believe the cases have merit and will be defending them vigorously." 

Timing: Juul had until June 19 to turn in any paperwork to the Food and Drug Administration relating to Juul’s marketing campaigns, product design, and consumer complaints on the product as it relates to youth use.

  • These documents will be key in examining whether Juul is deceiving the public by marketing itself as a “cigarette alternative” for adult smokers, as well as whether its contributing to a tobacco problem for younger generations, per a previous Axios report.

Go deeper:

Go deeper

Updated 11 hours ago - Politics & Policy

U.S. sounds alarm on Ukraine

Conscripts line up at a Russian railway station yesterday before departing for Army service. Photo: Sergei Malgavko/TASS via Getty Images

The Biden administration is "deeply concerned" by new intelligence — detailed for Axios and other outlets — showing Russia stepping up preparations to invade Ukraine as soon as early 2022.

Why it matters: Most of this was known from public sources and satellite imagery, but the administration is sending a stronger signal by releasing specific details from the intelligence community.

12 hours ago - Economy & Business

CNN fires Chris Cuomo

Photo: Kevin Mazur/Getty Images for CNN

CNN said Saturday evening it has fired one of its star anchors, Chris Cuomo, following new revelations from a legal review made by the company into Cuomo's involvement in the management of his brother's sexual harassment scandal.

Why it matters: Saturday's firing speaks to how much pressure CNN was under by employees and critics to address Cuomo's behavior.

Updated 14 hours ago - Energy & Environment

Electric car prices could go up before they come down

Illustration: Eniola Odetunde/Axios

The secret to affordable electric vehicles is cheaper batteries. But after years of falling prices, battery costs are now headed in the wrong direction.

Why it matters: Costlier batteries could drive up the price of electric vehicles — threatening the auto industry's transition away from fossil fuels, and, in turn, society's fight against climate change.