Photo: Justin Sullivan/Getty Images

Some Uber drivers have independently been putting ad displays on top of their cars, but now the ride-hailing company has teamed with startup Cargo for a small test of officially deploying ads to drivers in Atlanta.

Why it matters: This could be a new revenue source for Uber, which has been under heavy pressure to move towards profitability.

The details: Drivers who put the ads on their cars can make $40 for their first 20 hours of driving each week, with an extra $10 for every five additional hours, with a maximum of $150 per week. There's a $150 security deposit as well.

  • The displays are provided by Cargo, a New York-based startup and existing partner best known for its boxes of snacks and other items that ride-hailing drivers can sell to passengers for extra cash.
  • Like the snack boxes, the ad deal can help drivers make more money and offset some of their frustration with declining earnings.
  • "This is a very limited pilot, which we would look to expand only if successful," an Uber spokesperson told Axios.  

The intrigue: As part of Uber’s partnership with Cargo for these car tops, Uber, as well as Cargo, will get a cut of the advertising revenue, Axios has learned.

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Hong Kong media tycoon Jimmy Lai arrested under national security law

Millionaire media tycoon Jimmy Lai (C) and other activists outside the West Kowloon Magistrates Court in Hong Kong in July. Photo: Anthony WallaceA/AFP via Getty Images

Hong Kong pro-democracy activist Jimmy Lai has been arrested for "collusion with foreign powers," said Mark Simon, an executive at the tycoon's media firm Next Digital Monday morning local time.

Why it matters: He was arrested under the national security law imposed by China in late June that gives Beijing more powers over the former British colony. Lai is the most prominent person arrested under the law, which prompted the U.S. to sanction Chinese officials, including Hong Kong leader Carrie Lam, over Beijing's efforts to strip the territory of its autonomy.

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Coronavirus dashboard

Illustration: Sarah Grillo/Axios

  1. Global: Total confirmed cases as of 8:30 p.m. ET: 19,769,560— Total deaths: 729,351 — Total recoveries — 12,030,061Map.
  2. U.S.: Total confirmed cases as of 8:30 p.m. ET: 5,041,573 — Total deaths: 162,913 — Total recoveries: 1,656,864 — Total tests: 61,792,571Map.
  3. Politics: Pelosi says states don't have the funds to comply with Trump's executive order on unemployment — Mnuchin says Trump executive orders were cleared by Justice Department.
  4. States: New York reports lowest rate of positive coronavirus test results since pandemic began
  5. Public health: Ex-FDA head: U.S. will "definitely" see 200,000 to 300,000 virus deaths by end of 2020. 
  6. Schools: Nine test positive at Georgia school where photo showing packed hallway went viral — How back-to-school is playing out in the South as coronavirus rages on.

New York reports new low positive coronavirus test rate

People physically distancing at tables in New York City's Times Square in June. Photo: Johannes Eisele/AFP via Getty Images

New York Gov. Andrew Cuomo (D) announced Sunday 515 people, or 0.78% of those tested, returned a positive reading for COVID-19 the previous day.

Why it matters: It's the lowest single-day positive rate since the start of the pandemic. It's another sign that the state that was once a global coronavirus epicenter is curbing the spread of the virus. "Our daily numbers remain low and steady, despite increasing infection rates across the country, and even in our region," Cuomo said in a statement. "But we must not become complacent: Everyone should continue to wear their masks and socially distance."

Go deeper: Cuomo says all New York schools can reopen for in-person learning